Marketing Intern Digital

Maaz Qureshi

Boston, ***** +1-857-***-**** *****@**.*** linkedin.com/maaz-qureshi92

EDUCATION

BBA, Specialization in Marketing 2011-2015

Institute of Southern Punjab (ISP); Multan, Pakistan

● Founder and President of ISP Music Society.

● Creative Head of media and performing arts society MBA,

Questrom School Of Business, Boston University 2024-2026 WORK EXPERIENCE

BARCADS International - Mall of Central Square (DHA); Multan, Pakistan August 2022 to July 2024 Asst. Director Marketing Lead a dynamic team of five marketing professionals to orchestrate impactful campaigns, harness market insights, and optimize resources for maximum ROI

● Successfully led and executed comprehensive marketing strategies to resonate with the company's fundamental goals, resulting in a 25% increase in brand visibility and 15% growth in customer engagement

● Created and managed innovative marketing campaigns across various channels, including digital media and social platforms; resulting in 20% lead generation and 9% conversion rate improvement

● Achieved 15% annual revenue growth by conducting in-depth market research, competitor analysis and executing targeted marketing campaigns

● Built and maintained strong relationships with vendors, resulting in a 10% increase in vendor satisfaction rates

● Received “Best Marketing Campaign of the Year” award in recognition of exceptional creativity and impact from DHA Multan

Multan Business Solutions (MBS); Multan, Pakistan

Founder and CEO 2020 to 2024

Managed a diverse portfolio of 25 projects and achieved a 95% customer satisfaction rate with 20% revenue growth

● Led and oversaw the production of seven organizational videos for a prominent FMCG company, amassing over 500,000 views

● Increased brand awareness by 200% in 6 months for 22 newly established businesses by creating and implementing branding campaigns that leveraged social media, public relations, and paid advertising Car wash Hub; Multan, Pakistan 2018 - 2020

Founder Introduced and designed a cutting-edge car wash facility and oversaw a skilled team of 12 technicians, providing training, guidance, and fostering a culture of excellence

● Created first-ever doorstep car wash services in the city, generating 40% additional revenue in the first year

● Established a benchmark of 30 car washes per day, leading to the achievement of a 15% revenue growth Bassmat; Jeddah, Saudi Arabia 2016 - 2018

Marketing Executive Led and managed impactful marketing campaigns to drive brand visibility, engage target audiences, and deliver measurable results

● Spearheaded the launch of educational camps that were instrumental in educating clients about the usage and advantages of Uber and Careem

● Introduced a cutting-edge vector style design approach to content creation for digital clients to elevate the aesthetics resulting in 10% increase in customer satisfaction ADDITIONAL INFORMATION

Technical Skills: MS Office, Illustrator, Voice Over Artist, Adobe Photoshop, Adobe Audition Soft skills: Strategic leadership, executive communication skills, strategic thinking, problem solving, negotiation Interests: Football Enthusiast, Gaming, Singing, Music Composition, Song Writing, Snooker, Cooking

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