Business Development Social Media

Brent Moncrief

Phoenix, AZ

331-***-**** / *********@*****.***

Senior Level Sales, Marketing & Business Development Leader Kellogg MBA with Executive Leadership, Marketing, Sales, Operations, and Individual Contributor experience. Proven ability to deliver profitable business engagements with major CPG and Retail brands. Annual revenue of employers has ranged from $1M to $20B, both nationally and internationally. Led cross-functional teams from 4 to 20 and managed P&L budgets of $100M+. PROFESSIONAL EXPERIENCE HIGHLIGHTS

Lindner Recyclingtech America, Phoenix, AZ

Strategic Growth Manager

Recruited by Global GM to develop a major account program for significant multi-location prospects and develop strategic marketing messaging for the NA market. Role began as an individual contributor (direct sales) then transitioned into leading all NA team Business Development and Marketing. This included evaluating new applications/segments for alignment with our portfolio, collaborating closely with the sales team to generate relevant marketing materials and social media, and managing all trade show and association activities. FUJIFILM North America Corporation, Hanover Park, IL VP, Strategic Marketing and Brand Management, Americas Initially recruited by the Division President to plan, design, and implement a brand awareness campaign for FUJIFILM client-facing teams and brand owners within CPG, Retail, and Corporate verticals, and across the entire Americas Region, including the creation of a major presentation on Fujifilm’s Core Competencies and their relevance to the Graphics Business segment. Quickly promoted to lead all marketing efforts for the entire $750M Americas Region, including leading a 20-person team of product demonstrators and product marketing managers. Responsible for all internal and external presentation preparation for the Division President, from internal video updates to comprehensive financial and business trend presentations shared with global leadership at Tokyo headquarters.

Madden Communications, Chicago, IL

VP, Client Services, VP, Sales & Marketing, Director of Marketing Recruited as this $200M organization's FIRST Director of Marketing, reporting directly to the President. Completed a total repositioning and rebranding, including a website overhaul, the launch of a LinkedIn Company page, and the development/production of comprehensive sales collateral. Promoted to VP of Sales & Marketing in Year Two, disbanded the entire legacy sales team, recruited new resources, and implemented state-of-the-art outbound selling methodology. Outbound sales increased by 250%, resulting in an average of 20 introductory capabilities meetings with new prospects per quarter.

Capps Digital, Chicago, IL (Now Mundocom, a subsidiary of Publicis Groupe, S.A.) CMO, CEO/President

Recruited by the company founder to lead all marketing and business development initiatives for our agency client, Leo Burnett. Subsequently moved into the CEO/President role as the founder retired, focusing on geographic expansion into the NY market and increased collaboration with Publicis Groupe counterparts in Europe.

EDUCATION

Kellogg Graduate School of Management, Northwestern University, Evanston, IL, MBA James Madison University, Harrisonburg, VA, BBA, Cum Laude INDUSTRY ASSOCIATION EXPERIENCE

Current:

● Recycled Materials Association (ReMA) – Committee Member

● Solid Waste Association of North America (SWANA) – Member

● National Waste & Recycling Association – Member

Previous:

● Board member of the Specialty Graphics Imaging Association (SGIA) and Association for Print Technologies (formerly NPES), where I also served as the Chairman of the Government Affairs Committee.

● International Prepress Association (IPA) - Board Member & Chair of CEO/Business Development Conference

● IDEAlliance - Co-Chair, Brand Owner Focus Group, and Member of Planning Committee for annual NA Spectrum Conference

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