content creator, artist, sewing, painting, art

EDUCATION

San José State University Graduated May 2024

Bachelor of Arts in Design Studies Concentration: Graphic design Minor: Human Computer Interaction (HCI)

• Studying the complexity of design and the psychological components of human perception through a variety of user interfaces.

RELEVANT COURSEWORK

• Visual Communication & Process - Computer & Human Interaction - Human Factors - Perception - Cognition - Digital Applications - Psychology - Statistics - Business Statistics - Game Studies Systems & Design - Copywriting - Fundamental Graphic Visualization

EXHIBITIONS

B.A. Senior Show — San Jose State University 11/2023

Flow-State — San Jose State University 02/2024

AWARDS

A.S. Legacy Award — San Jose State University 08/2023

• Awarded for encouraging optimism and creating a legacy through exemplary leadership, support, academic and extracurricular involvement and contribution for the betterment of the campus and the community.

PROFESSIONAL EXPERIENCE

UX Research Specialist 12/2022 –

Dscout, User Interviews, UserTesting – Remote

• Contributed to user research for major companies like Apple, Microsoft, Google, Meta, Netflix, Youtube, Instagram, Adobe, Pinterest, OpenAI, UberEats, Venmo, Xbox, Duolingo, and others

• Identified user pain points, evaluated user flows, and recommended improvements for better accessibility and user engagement

• Collaborated on research for products across categories such as music apps, video games, mental health apps, career development tools, and language learning software, while testing and providing feedback for industries including technology, education, healthcare, finance, and e-commerce

Multimedia Designer 05/2017 – 01/2025

Freelance

• Designed and redesigned websites for improved user flow and interaction with an average of 25% increased user engagement

• Developed various themes of photo filters in Adobe Lightroom to match client branding with over 200 downloads

• Designed clean wedding invitation layouts, filters, and seating lists, appealing to a 15% increase in future clients, and monitored and analyzed monthly expenses against a budget

• Directed and structured product planning and budget management functions while evaluating daily operations of product development

Graphic Designer & Creative Project Coordinator 09/2017 – 05/2020

Cal Poly Food Science and Nutrition Department

• Manually designed food packaging, t-shirts, logos, and posters for Food Science fundraisers and raised over $2,000 to help fund clubs at the #1 most innovative university in the west

• Managed 12 fully independent creative projects to combine specific food science branding elements to each product with new ideas every quarter for 3 years while learning about trending marketing tactics to attract incoming students

• Designed 3 digital brochures and 6 print designs to run social media campaigns for the Food Science Club to enhance 20% of student engagement

• Directed and coordinated product planning and budget management functions while overseeing daily operations of product development

• Assisted in establishing departmental goals, objectives, policies, and operating procedures while displaying market knowledge and insight into existing and pending changes in trend interpretations and how different lines of businesses could be impacted

TECHNICAL SKILLS

Technical Skills — 85 WPM, HTML5, CSS, Python, JavaScript, User Research (personas, usability testing, a/b testing, quantitative & qualitative research) - Design Thinking & UX Design (Figma, Sketch, XD, InVision, wireframing, design mockups) - Design (Illustrator, Photoshop, Sketch, InDesign, Adobe Premiere Pro, AfterEffects) - Visual Storytelling (illustration, design, typography, color, composition) - Microsoft (Excel, Word, PowerPoint) -SEO Management

Languages — English (Native) - Vietnamese (Proficient) - Spanish (Intermediate)

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