Experience Designer Student Engagement

SUHANI PATEL

973-***-**** New Jersey ******.*********@*****.*** LinkedIn Website

SUMMARY

Experienced designer and researcher passionate about enhancing user experiences by being the voice of clients and users, with a strong commitment to understanding them better through research and asking questions that shape impactful product and design decisions. A proactive self-starter who thrives in both independent and collaborative settings. EXPERIENCE

Website Experience Designer Rutgers University Apr - Present

• Redesigned and launched webpages for the college’s Externship program website in WordPress to address low student engagement and increase student sign-ups

• Led a self-driven research including student interviews for qualitative insights and analyzed research findings using affinity diagrams and card sorting to identify pain points, propose solutions, and communicate design rationale to stakeholders

• Created content for 10+ website pages, designed wireframes and prototypes (Figma), and conducted usability assessments to ensure alignment with user needs and program goals

Co-Entrepreneurial Lead, Northeast Region I-Corps Rutgers Jul - Aug 2024

• Co-led user research and hypothesis testing for an early-stage digital health asset, conducting 20+ interviews in 3 weeks to validate assumptions, uncover pain points, and develop detailed customer archetypes that informed decisions

• Translated complex research data into actionable insights for stakeholders, crafting concise pitch decks and presentations contributing to the team’s selection for Bupa’s Eco-Disruptive program and securing £25k in funding as well as a £50k Innovate UK grant Project Co-ordinator Script Web Solutions Feb - Dec 2023

• Collaborated with senior researchers in conducting 10+ interviews and develop marketing-focused user personas and webpage copy for an E-commerce app

• Translated research findings into lo-fidelity Figma wireframes and prototypes, and communicated insights with PM and the development team to prioritize app features and functions for a minimum viable product

• Coordinated stakeholder meetings to shape the app functions and collaborated with engineering teams to align UX and business goals District Consultant, Health Department Government of Gujarat, India Jun 2015 - Mar 2020

• Spearheaded a district-wide fluorosis awareness campaign, reaching over 100,000 students across 698 schools, through a multi-channel communication strategy, including the design of IEC materials to effectively engage and educate students

• Led the design and implementation of 10+ targeted training programs & workshops in collaboration with UNICEF, utilizing in-depth field assessments and behavioral analysis to optimize and tailor training strategies for frontline healthcare professionals

• Optimized field data collection by simplifying language and revising documentation workflows, improving data completeness by 20% leading to refined program strategies

LEADERSHIP ROLES

• Developed a centralized career resource hub to integrate and broaden access to essential resources across various Rutgers platforms, ensuring seamless navigation and usability for MBS students. Recognized by advisors for its long-term impact on student success.

• Led a cross-institutional initiative to align Data Science curricula across 18 community colleges and 23 universities in NJ, standardizing 6 prerequisite and 4 introductory courses. Guided a team of 4, collaborated with 10+ academic departments, and presented data-driven recommendations, earning the Outstanding Team Lead Award. EDUCATION

Master of Business and Science - Product Design, Rutgers University Jan 2024 - Dec 2025 (Expected) Current GPA: 4/4 Courses: Contextual inquiry, UX design, visual design, communication, system engineering, project management, marketing Bachelor of Dental Surgery, Pacific Dental College and Hospital, India GPA: 3.28/4 Google User Experience Design Certification, Coursera SKILLS

Figma, Sketch, Canva, WordPress, Miro, UserTesting, Maze, Google Suite, Jira, Adobe, Tableau, Basic HTML & CSS

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