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Business Development Digital Marketing

Location:
Chicago, IL
Posted:
September 16, 2023

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Resume:

Aby Chacko

Chicago, IL *****

adzq2r@r.postjobfree.com

+1-773-***-****

Results-driven Ecommerce Project Manager/Business Development Manager with 10+ years of experience in developing and executing successful online sales strategies. Proven track record of driving revenue growth, optimizing user experience, and managing cross-functional teams. Adept at analyzing market trends, identifying opportunities, and implementing innovative solutions to enhance the overall online shopping journey

Work Experience

eCommerce Project Manager

Catalizo Digital Solutions LLP - Idukki, Kerala

July 2020 to August 2023

• Managed 7 members of technical team which includes Designing, Software Developers, and Digital Marketing Executives.

• Conducted market research to identify emerging trends and competitor strategies, presenting findings to the team and leading to the introduction of new features

• Managed product listings, ensuring accurate and compelling product descriptions, images, and pricing.

• Collaborated with the technical team to address customer inquiries and resolve issues, maintaining a high level of customer satisfaction.

• Managed several ecommerce websites in different categories.

• Strategized and executed digital marketing campaigns, including SEO, SEM, email marketing, and social media advertising

• Collaborated with the UX/UI team to revamp the website, enhancing user experience and reducing bounce rates

• Maintaining and optimizing the web/app with regular A/B Testing . Ecommerce Operations,Web development -Project Management,Digital Marketing eCommerce and Digital Marketing Manager

Arab Dalla Trading Est - Riyadh

February 2017 to December 2019

• Cultivated business partnerships, built a successful pipeline and created new sales opportunities including new large-scale clients.

• Listing products, managing sales and marketing

• Online ads and promotions ( Google ad words, Facebook)

• Online marketing/Remarketing/Sales/Analysis tools o (Google analytics, Optimonk, Creito, Alexa)

• Strong Knowledge in Ecommerce management and product listing

• Manage online market place and inventory, Payment status

• Various online platform management

• Digital Marketing, Social media promotions

• Online sales management

• SEO optimization and Link building

• (Seo profiler tool)

• Planned and executed marketing strategies and promotions

• Managed new and existing client projects including complex contract negotiations and liaising with legal counsel as needed

• Collaborated with website design team to rebrand, marketing materials and sales strategy resulting in increased brand awareness and sales.

• Target Middle East to identify new business opportunities and effectively managed a territory spanning across market.

• Making contract with the new clients,For the hassle free business interactions

• Various applications and tools management for getting more sales and marketing Dealing with various procurement team-Conducting meetings

Manager, Business Development

ICICI Prudential Life Insurance Pvt. Ltd - Idukki, Kerala January 2015 to January 2017

• Various Business development activities/Promotions

• Sales and Marketing

• Client relationship management

• Problem solving

• Facilitating support from across departments like training, operations to Agent Advisors.

• Appointing and Inducting Agent Advisors for the channel Enhance Agent Recruitment through training.

• Manage and Mentor Agent Advisors by regular feedbacks.

• Supervise Business activities of Advisors.

• Responsible for recruiting and managing Agent Advisors.

• Initiation of various marketing activities to generate prospective partners and proposals Associate Sales Manager

Nesote technologies pvt ltd - Kottayam, Kerala

February 2014 to January 2015

• Acquire new clients to different channels (Online/Offline)

• Analysing the ecommerce trends and competitors

• Arrange meetings with clients by appointment

• Email Marketing/campaigning

• Online marketing/Digital Marketing

• Social media promotions (facebook,twitter,linked in, google plus)

• Blogs Creation

• Calling prospect clients

• Maintaining the CRM

• Managing sales executives and reviewing

Executive Business Development

IByte Solutions Pvt Ltd - Kochi, Kerala

July 2012 to January 2014

• Handling the overall channel development activities in the location, with team of marketing Executive.

• Responsible for the Area target and Profitability.

• Implementing competent strategies with a view to penetrate new accounts and expand existing ones.

• Efficiently obtained Market information from the assigned territory.

• Played a stellar role in organizing various promotional activities and ensuring a turnaround of Business over a period of 6 months.

Conduct promotional activities and seminars to improve business. Education

Bachelor's degree in Computer Science

Anna University,Chennai - Chennai, Tamil Nadu

June 2008 to June 2012

Skills

• Digital Marketing

• Google Analytics

• SEM

• Google AdWords

• Email Marketing

• B2B Sales

• Branding

• E-Commerce (7 years)

• Market Research

• Web Development

• A/B Testing

• PPC Campaign Management

• Keyword Research

• Operations management

• Business development

• Business management

• Team management

• Leadership

• Microsoft Excel

• Social media marketing

• Social media management



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