Aby Chacko
Chicago, IL *****
adzq2r@r.postjobfree.com
Results-driven Ecommerce Project Manager/Business Development Manager with 10+ years of experience in developing and executing successful online sales strategies. Proven track record of driving revenue growth, optimizing user experience, and managing cross-functional teams. Adept at analyzing market trends, identifying opportunities, and implementing innovative solutions to enhance the overall online shopping journey
Work Experience
eCommerce Project Manager
Catalizo Digital Solutions LLP - Idukki, Kerala
July 2020 to August 2023
• Managed 7 members of technical team which includes Designing, Software Developers, and Digital Marketing Executives.
• Conducted market research to identify emerging trends and competitor strategies, presenting findings to the team and leading to the introduction of new features
• Managed product listings, ensuring accurate and compelling product descriptions, images, and pricing.
• Collaborated with the technical team to address customer inquiries and resolve issues, maintaining a high level of customer satisfaction.
• Managed several ecommerce websites in different categories.
• Strategized and executed digital marketing campaigns, including SEO, SEM, email marketing, and social media advertising
• Collaborated with the UX/UI team to revamp the website, enhancing user experience and reducing bounce rates
• Maintaining and optimizing the web/app with regular A/B Testing . Ecommerce Operations,Web development -Project Management,Digital Marketing eCommerce and Digital Marketing Manager
Arab Dalla Trading Est - Riyadh
February 2017 to December 2019
• Cultivated business partnerships, built a successful pipeline and created new sales opportunities including new large-scale clients.
• Listing products, managing sales and marketing
• Online ads and promotions ( Google ad words, Facebook)
• Online marketing/Remarketing/Sales/Analysis tools o (Google analytics, Optimonk, Creito, Alexa)
• Strong Knowledge in Ecommerce management and product listing
• Manage online market place and inventory, Payment status
• Various online platform management
• Digital Marketing, Social media promotions
• Online sales management
• SEO optimization and Link building
• (Seo profiler tool)
• Planned and executed marketing strategies and promotions
• Managed new and existing client projects including complex contract negotiations and liaising with legal counsel as needed
• Collaborated with website design team to rebrand, marketing materials and sales strategy resulting in increased brand awareness and sales.
• Target Middle East to identify new business opportunities and effectively managed a territory spanning across market.
• Making contract with the new clients,For the hassle free business interactions
• Various applications and tools management for getting more sales and marketing Dealing with various procurement team-Conducting meetings
Manager, Business Development
ICICI Prudential Life Insurance Pvt. Ltd - Idukki, Kerala January 2015 to January 2017
• Various Business development activities/Promotions
• Sales and Marketing
• Client relationship management
• Problem solving
• Facilitating support from across departments like training, operations to Agent Advisors.
• Appointing and Inducting Agent Advisors for the channel Enhance Agent Recruitment through training.
• Manage and Mentor Agent Advisors by regular feedbacks.
• Supervise Business activities of Advisors.
• Responsible for recruiting and managing Agent Advisors.
• Initiation of various marketing activities to generate prospective partners and proposals Associate Sales Manager
Nesote technologies pvt ltd - Kottayam, Kerala
February 2014 to January 2015
• Acquire new clients to different channels (Online/Offline)
• Analysing the ecommerce trends and competitors
• Arrange meetings with clients by appointment
• Email Marketing/campaigning
• Online marketing/Digital Marketing
• Social media promotions (facebook,twitter,linked in, google plus)
• Blogs Creation
• Calling prospect clients
• Maintaining the CRM
• Managing sales executives and reviewing
Executive Business Development
IByte Solutions Pvt Ltd - Kochi, Kerala
July 2012 to January 2014
• Handling the overall channel development activities in the location, with team of marketing Executive.
• Responsible for the Area target and Profitability.
• Implementing competent strategies with a view to penetrate new accounts and expand existing ones.
• Efficiently obtained Market information from the assigned territory.
• Played a stellar role in organizing various promotional activities and ensuring a turnaround of Business over a period of 6 months.
Conduct promotional activities and seminars to improve business. Education
Bachelor's degree in Computer Science
Anna University,Chennai - Chennai, Tamil Nadu
June 2008 to June 2012
Skills
• Digital Marketing
• Google Analytics
• SEM
• Google AdWords
• Email Marketing
• B2B Sales
• Branding
• E-Commerce (7 years)
• Market Research
• Web Development
• A/B Testing
• PPC Campaign Management
• Keyword Research
• Operations management
• Business development
• Business management
• Team management
• Leadership
• Microsoft Excel
• Social media marketing
• Social media management