HALEI LEWIS

Alexandria, VA ***** 703-***-**** adzpnp@r.postjobfree.com

Summary

Multi-talented Content Writer well-versed in research, writing and editing wide range of content. Comfortable working with little oversight to write interesting, clean and clear copy. Skilled in content management systems, online content publishing software and SEO.

Skills

Adobe Lightroom

Adobe Illustrator

Adobe Creative Suite

Adobe Premiere Pro

SEMRush

Ahrefs

Experience

SEO Content Writer & Strategist 08/2022 to 08/2023

Internet Brands San Francisco, CA

Optimized website content for SEO and organic search visibility, resulting in a 30% increase in website traffic

Conducted keyword research and developed 20 to 30 SEO-friendly content titles and meta descriptions weekly to maximize content visibility

Conducted meetings with the editorial legal team to present strategy in the keyword research

Created 20 content briefs weekly aligning with SEO and editorial best practices

Analyzed and presented Legal Organic Traffic and Leads data to stakeholders bi-weekly for MoM and YoY improvement

Increased over 40% in sessions and performance.

Creative Producer 10/2021 to 03/2022

Recognition Media, LLC New York City, NY

Effectively collaborated with Executive Director and Senior Producer deliberating entertainment topics for the Telly Awards podcast episodes

Audience engagement increased to over 20% within one month

Provided expert creative insight with production and technical know-how to evaluate and determine execution design

Directed the Webby Podcast Team on editorial launch, socials, designs and audio editing

Developed and implemented system to create more efficient environment for scheduling deadlines

Managed The Webby Awards Podcast team with recording audio, cultivating research and writing scripts

Produced 5+ episodes within one month with the increase of 15% of social engagement.

Broadcast Operations Specialist 08/2019 to 10/2021

Sirius XM radio Washington D.C

Produces 10+ radio shows daily in traffic system software, providing detailed channel information

Managed and organized shows in Zetta engineering software and reported analytics in Jira database system

Audits with Engineering team's management to develop strategic scheduling, quality control an data entry of program schedules

Creates imperative commercial breaks, episodic segments, and broadcasting shows to assigned record studios

Assists in Server infrastructure management, performance monitoring, Operation System upgrades, and troubleshooting.

Live Sports Producer 02/2019 to 08/2019

Verizon Digital Media Services Ashburn, Virginia

Initiated 5+ live streaming events daily on ESPN Watch, SEC Network and FOX

Coordinated with Associate Director to determine format and flow of program

Monitored network channels for technical issues, weather conditions and delayed sporting events

Supported the production process through standard continuity checks, audio-video sync and closed captioning presence

Created overall event synopsis for coordinating the live production daily

Captures and records playback issues on network feed.

Digital Media Analyst 08/2018 to 01/2019

Porter Novelli Washington, D.C.

Reported to senior level management on vendor performances, business impact and research on 150+ articles daily for Medicare Advantage

Constructed targeted media lists for outreach campaigns and events

Manages setting up 10+ interviews weekly of SMT and RMT interviews for CMS

Determined key performance indicators and report metrics to the content management team, marketing managers and executives

Consolidated new forms of social engagement and measuring the success of both organic and paid social outreach

Responsible for capturing and recording of meeting details and summary action items.

Education and Training

HTML Essential Training 06/2022

LinkedIn Learning

Bachelor of Communications & Digital Arts 12/2017

Liberty University Lynchburg, Virginia

Websites, Portfolios, Profiles

https://haleilewis.wixsite.com/media

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