Strategic Communications Specialist
Resume:
Matthew J. Tarka
Phone: 717-***-**** / email: *******.*****@*****.***
Strategic Communications professional and technical storyteller with twenty years of experience developing targeted communication strategies encompassing multiple media.
EMPLOYMENT EXPERIENCE
Sr. Consultant, Evans Consulting April 2022 – Present, Falls Church, VA
• FAA Urban Air Mobility (UAM) - Developed UAM’s Communications Plan and Fact Sheets. Provided a 30-Day Deliverable Outlook including deliverables that highlighted current action items as well as media articles discussing UAM trends.
• FAA Cross Cutting Operations Strategy and Technical Assessment (COSTA) Developed a shared Lexicon utilized by multiple functional areas. Created communications materials for Industry Day serving commercial and government stakeholders.
• National Defense University (NDU) – Compiled, developed, and edited talking points, narratives, and briefing slides for COO Briefings. Developed communications products from "Ask Me Anything" events and repurposed for landing page in SharePoint.
• Internal Evans Consulting Projects - Improved internal compliance tracker for client-based work across multiple task orders. Developed conceptual framework for an internal organization chart. Guided development and built consensus to standardize proposal templates. Consultant/Executive Producer, The POGIL Podcast, The POGIL Project September 2018 – April 2022, Lancaster, PA
• Created The POGIL Podcast. Recorded, edited, published, and promoted podcast episodes.
• Produced and proofread resource materials for academic workshops,
• Facilitated monthly eSeries sessions by organizing participant groups and ensuring cooperation of facilitators.
Social Media Director/Webmaster (Volunteer) Plastic Food Packaging Waste News May 2020 – March 2021, Silver Spring, MD
• Developed web resources from consolidated sources. Summarized, managed, and distributed news items to subscribers via Mailchimp, LinkedIn and Twitter.
SKILLS
Strategic Communications
Technical Writing
Social Media
Internal Communications
Member/Client Service
Relationship-Building
PROFESSIONAL AFFILIATIONS
AND TRAINING
Prosci – (Certified Change
Practitioner, 2022)
ACMP (Association of Change
Management Professionals)
2022-present
Drupal (Fig Leaf Software, 2015,
Association)
Content Management Systems
(Personify/Wild Apricot, 2008-
2012)
Harvard School of Public Health
(Effective Risk Communication,
2008)
Dale Carnegie (Effective
Communications & Human
Relations, 2006)
Susan Peterson Productions
(Public Speaking, 2003)
CLEARANCE
Public Trust
TOOLS AND SOFTWARE
Microsoft Office (Word, Excel,
PowerPoint, Teams, SharePoint,
Cision, Lexis-Nexis,
Personify/Wild Apricot,
WordPress, Zoom, Go-To
Meeting, WebEx, Constant
Contact, MailChimp, Drupal,
Social Media Platforms, Audacity,
Canva
EDUCATION
B.A., Communications
University of Scranton
Brand Ambassador Souper Girl September 2017 – April 2018, Washington, DC
• Managed communications and loyalty card rewards programs used WordPress to manage daily inventory. Ensured quality control of wholesale products and trained new retail staff. Strategic Communications Specialist, American Medical Informatics Association August 2016 – March 2017, Bethesda, MD
• Developed bi-weekly news bulletin. Handled PR inquiries from prominent scientific publications and facilitated the interview process with subject matter experts.
• Utilized online tools to track media placements of AMIA's policy work. Developed monthly traditional and social media reports for marketing and communications and policy teams.
• Managed relationships with key staff of the Journal of the American Medical Informatics Association/Oxford University Press. Managed marketing plan as well as production of communication deliverables (including social media and web as well as print house advertising.) International Food Information Council January 2002 – March 2016, Washington, DC Sr. Manager, Membership & Intl Relations (June 2009 – March 2016) Program Manager, Intl Relations (January 2006 – June 2009) Program Coordinator, Intl Relations (January 2005 - December 2006) Program Assistant, Food Safety & Intl Relations (January 2002 – December 2004)
• Developed IFIC’s Monthly ROI bulletin and Global Impact Reports disseminated to 2,000+ academic, journalist, and government stakeholders.
• Increased Foundation’s financial stability by retaining current members. Successfully launched new member program with new materials, including a detailed market research analysis/segmentation matrix of the food, beverage, and agricultural sectors.
• Coordinated activities for a global network of independent food information organizations (FIO) Network. Organized a global FIO summit including international regulatory agencies (including Thai FDA, Korean FDA, and Malaysia Ministry of Health) as well as leading academics, health professionals, industry representatives, and print and radio journalists.
• Developed the first information repository on food safety and risk. Partners included U.S. FDA, USDA, China National Center for Food Safety Risk Assessment, Food Standards Australia New Zealand, and the Food Protection and Defense Institute (U.S. Department of Homeland Security). Managed Spanish Translations program and collaborative communications. Intern, Information Analysis Center The Hershey Company June 1998 – August 2000
• Catalogued scientific journals and digitized all scientific projects, patents, and proposals.
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