Project Manager/Product Specialist/Account Executive
Resume:
Marcos Godfrey
Chicago, IL
*********@*****.***
SUMMARY: Operational Manager of Education, Sales Accounts, Field Events, Experiential Marketing, and Vendor relations, designed to enhance consumer knowledge and awareness, and analytical functionality. I have expertise in multiple auto manufacturer's product line, technology, project and people management. A Certified Educator in
the state of Illinois.
SKILLS
●Marketing, product line development
●Sales
●Team Leadership/Project Management
●Client/Vendor Relations
●Staff Training
●Process Improvement
●Financial Accountability
●Logistics
●Event Planning
●Client Retention and Development
●Education/Teaching
EXPERIENCE
AMCI - Lead Product Specialist
September 2020-Current
-I specialize in product knowledge, and vehicle performance. Through Experiential Consumer Events, Comprehensive Dealer Trainings, and Performance Course work, I educate, promote, and market exclusive automotive experiences around the country.
Marquee Event Group- Project Manager/Executive Consultant
November 2019-August 2022
-I managed the installation of Structures, did the dimensional Site Assessment evaluations, and Liase with clients for major Concerts, Festivals, Fairs, Weddings, and exclusive events.
-I originated sales, established and maintained essential client relationships, through strategic project design, fiscal budgeting, and implementation of best practices for long term success.
Marketing Werks - Seresto Circle of Love Tour
Tour Manager
May 2018-September 2018
-I was responsible for the assets, logistics, set up and teardown, event day management of 6 Brand Ambassadors, technology troubleshooting and reconciliation,and full recapping and expense reporting.
-The tour covered 6 cities, over 5 months, driving the 40’ asset truck, to each city, and coordinating with major sponsored dog shows. The tour’s objective was to promote the Seresto Dog Collar, with a very intricate and elaborate 30’x30’ footprint, consisting of a production filming area, with live crew, learning kiosks, highlighted by a 360 degree, slow motion, video chamber, for consumers to create their own lasting experience with their pets.
Lime-Media - Dick’s Sporting Goods Nike React Run w/MKTG
Market Manager
May 2018
-I managed the city wide promotion of the new Nike React running shoes, with the mobile fleet of wrapped box trucks. I was responsible for asset transport, repair and troubleshooting of custom built bikes, technology structure, and recapping/reporting.
Lime-Media - Sprint Red Reveal Mobile Tour
Tour Manager
February 2018-April 2018
-Provided optimal promotion of Sprint’s Midwest Market, to enhance consumer recognition and new customer appeal, by actively engaging people, via the Sprint Mobile Unit, Churches, Conventions and Sprint Retail locations.
-Responsibilities included maintaining the Sprint Mobile Step Van, Sampling, promotion of National Marketing programs, promotion of Sprint's $200 Visa Gift Card give-away, Sprint product reconciliation, as well as up to the hour recapping, per location, and end of day reporting.
Synergy - Product Specialist
May 2017 - June 2018
●Activated static display events for Cadillac, at high end Art Festivals and Wine Tastings. Consumers got an in depth education on the highlights and nuances of the all new XT5 and CT6 Platinum Series vehicles.
●Handled vehicle logistics, with transport and asset trailering.
●Actively assisted in footprint setup and teardown of display, with precise floor paneling, Cadillac Bar, and display towers.
●Navigated the all-new 2018 Cadillac Escalade, for the Secret Supper Event, which I entertained and educated guests, in vehicle transport, for a full day of Cadillac sponsored events.
Drive Shop — In-Vehicle Host/ Product Specialist August 2015 – April 2017
●Developed relationships and customer interaction
●Specialized in brand promotion, consumer education for the KIA Auto Show,Intercept Ride & Drive Tour, K900 Guest Drives, and new model production roll out.
●Set up and tear down of the intricate display footprint.
Havas Worldwide — Route Manager
August 2014 - February 2015
●Facilitated the detailed routing of the Run Across America, for the 2015 Special Olympics.
●Managed day to day operations and coordinated logistics
●Mapped, covered and planned the streets, roads, and highways, covering 15 states and numerous cities and towns.
●Collaborated with Bank of America to get sponsorship for torch passing, enroot to the opening ceremonies.
All Terrain — Field Manager
May 2014 - September 2014
●Supervised, coached and trained Brand Ambassadors, oversaw display construction, assets and premium inventory reconciliation, lead generation, same day reporting for the Ravinia Concert Series static displays for General Motors.
●Planned successful strategies to target and expand new clientele base.
The Marketing Arm/Chrysler-Score A 300 Tour — Field Manager
Summer 2012 & 2013
●Managed tour, spanning 17 cities, from Fort Worth, Texas to Novi, Michigan.
●Maintained inventory, staff management, accounting and reporting.
●Engaged and developed consumer engagement in a campaign designed to give away the Chrysler 300 & 200, respectively, and induce consumer awareness of the Chrysler Group Brand.
STI dba Drive Shop/Experience Six — Regional Event/ Marketing Manager
March 2011 – April 2017
●Assisted in initiation of Jack Morton’s Bolt On” Ride & Drive Tour, which was STI’s inaugural program.
●Rolled out the Mazda Skyactiv platform and introduced it to consumers through multiple venues.
●Implemented and activated marketing strategies and promotions, while specializing in product knowledge and consumer interaction of multiple auto manufacturers including General Motors, Chrysler, Dodge, Jeep, Fiat, Ram, Kia, Volvo, and Maserati.
Escalate Now- Coca Cola Mobile Music Sampling Tour, Chicago, IL-Tour Manager Summer 2012
●Managed music tour that covered all major concert venues, festivals, and high end private functions, sponsored by Coca Cola.
●Maintained full responsibility of mobile music unit, all Coca Cola inventory, used for sampling, as well as premium incentives.
●Supervised and trained a changing staff of Brand Ambassadors.
●Accounted for product reconciliation.
GMC- Gail & Rice - Presenter/ Product Narrator
September 2010- April 2011
●Emceed for narrating and highlighting vehicle specifications and amenities at auto shows, tradeshows, and marketing tours.
●Educated a mass audience of prospective consumers.
Chicago Public Schools, Pulaski Elementary, Chicago, IL- Educator/Cadre
September 2007-June 2010
●Designer of the physical education and health curriculum including anatomy and kinesiology.
Chicago Public Schools, Lovett Elementary, Chicago, IL - Educator/ Substitute Teacher
September 2006-June 2007
●Responsible for educating multiple levels of children ranging from first to eighth grade in a multitude of curriculums.
L.I.F.E Group, Chicago, IL-Executive Vice President
January 2005-June 2006
●Managed mortgage consultants and real estate advisors.
●Implemented the 75% closing ratio design model.
Charter One Securities, Inc., Chicago, IL- Financial Consultant/Broker Representative
February 2002-June 2004
●Responsible for the accumulation of brokerage, trust and varying assets for management, while simultaneously educating clients and providing the best company representation.
Sentry Insurance, Chicago, IL - Business and Financial Planner
November 1999-July 2001
●Planned the most ideal methods of reaching the financial objectives of prospects and providing products to facilitate the need.
EDUCATION
Illinois Media School, Chicago, IL— Broadcast Certificate 2013-2014
University of Chicago, Chicago, IL— M.B.A. Finance 2004- 2007
Second City Training Center, Chicago, IL— Comedic Improvisation A-D 2003-2004
Northern Illinois University, Northern, IL— B.S. in Computation and Applied Mathematics 1993-1997
Contact this candidate