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Administrative Assistant Marketing Manager

Madison, AL, 35756
August 28, 2023

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Huntsville/Madison area

256-***-**** Call/Text,


Senior level, creative thinker, problem solver, marketer, leader, visionary, and strategic communicator. Experienced in creating and leading strategic plans, business planning, partnering with C-level leaders, and integrating with others. Ready to serve in upper-level positions with responsibility to drive results in all things marketing, accounting and finance. EDUCATION

M.B.A., Mercer University, Atlanta, honors graduate B.B.A., Georgia Southwestern College & State University PROFESSIONAL EXPERIENCE

Financial & Marketing Administrator First Baptist Madison (2020-current) Manage a hybrid position that is always on the move with deadlines and responsibilities. Hybrid position includes Finance and Marketing roles along with being the administrative assistant to the senior pastor and supporting a million dollar budget in partnership with a finance team. Specifically, I manage accounts payable, provide support to the leadership staff, manage front office duties, design marketing items from concept thru production, making sure branding is strong and consistent, manage direct mail, website content and publication, handle digital advertising that drives results. Provide finance support to the Finance team, collaborate with members and employees, manage HR, payroll and payroll taxes, entries to the General Ledger, entering budget and managing database. Liaison with CPAs and Accountants. Manage info management system transition and be the main point person. Manage public relations and be the front line person in the church office. Marketing & Sales Director Mary Kay (2016-2020)

Reached leadership position with sales and team building, reviewed finance trends, inventory planning, recruiting, attended local, regional, and national training Committee Chair, Treasurer and Board Member BSA Troop 83 (2011-2016) Liaison with troop leadership and parent volunteers, started as the treasurer and then moved to Committee Chair position and Eagle Scout review board member, managed and directed the fundraising and treasury responsibilities, mentor and teacher to scouts, collaborated with district leadership

District Board Member Petal School District (2007-2011) Appointed member of the school district’s Shared Decision Council where I represented the elementary school, interacted with the superintendent and other principals and district leadership. PTA board member, classroom volunteer, led the development of the elementary Gifted Student program. Also volunteered as a mentor for two children in the Big Brother Big Sister program

Consultant & Owner Fusion Consulting (2004-2007)

Created a business to provide leadership and consultant services, developed marketing frameworks, consistent branding, created pricing for new product line, copy-writing, creative direction, proofreading, partner with graphic artist. Attended client meetings and would evaluate business performance and provide recommendations to solve concern, drive sales, and meet objectives

Manager, Program Development The HoneyBaked Ham Company (2001-2004) Led corporate cross-functional team for $8M B2B catering growth, coordinated new product rollout, partnered with ad agency, led communications, packaging, product launch, lead partnerships with charitable organizations, PR campaigns, corporate and retail store marketing communications, Lead cross functional meetings with lines of business Assoc. Marketing Manager The HoneyBaked Ham Company (2000-2001) Developed the promotion planning process in the corporate office, created LSM process, provided structure, budget planning, integrating retail and franchise calendars, responsible for grand opening marketing process for retail and franchise outlets, local store marketing guru, built relationship with each district manager learning about each local area and leveraged that experience to customize local plans within the national framework Marketing Coordinator The HoneyBaked Ham Company (1998-2000) Revitalized POP fulfillment, improved relationships, accuracy, timeliness, and communication. Planned the marketing calendar & schedule for temporary holiday locations, driving sales near $100K, coordinated marketing support, communication, advertising, public relations Marketing Assistant and Coordinator AgraTech Seeds Inc., Gold Kist Inc. (1997-1998) Supported the CEO with marketing planning in the corporate office, designed marketing materials including sales collateral, magazine ads, and product packaging, provided copy writing, design, layout and print production. Coordinated with other agencies as appropriate, attended trade shows, met with leadership within the corporate office and at the research facility

Account Intern BBDO South (1996-1997)

Assisted the account management team assigned to the Delta Airlines account, attended client meetings, reviewed spreadsheets for trends, partnered on advertising projects, participated in daily activities related to the account management process and became familiar with the workings of a leading and highly successful major ad agency. I was awarded this internship from a statewide research paper contest through the Atlanta Advertising Club. In partnership with the Atlanta Ad Club, J. Walter Thompson (advertising agency) awarded the internship and placed me with BBDO South.


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