Human Resources Marketing Specialist

CHRISTINE PERSINGER

Lindenhurst, New York ***** 631-***-**** ************@*****.*** WWW: Bold Profile Summary:

Email Marketing Specialist who works diligently to stay ahead of the Internet marketing trends to ge the best results for clients. Extensive troubleshooting skills. Ability to adapt to graphic art development, internet market data collection and data analysis.

Email Design/Developer, 07/2022 - 04/2023

Harborside Press/BroadcastMed – Huntington, NY

Skilled at working independently and collaboratively in a team environment. Self-motivated, with a strong sense of personal responsibility. Worked effectively in fast-paced environments.

Proven ability to learn quickly and adapt to new situations. Email Marketing Specialist, 03/2004 - 06/2021

Global Industrial Equipment – Port Washington, NY

Created customized marketing materials to increase product awareness. Identified appropriate marketing channels and target customers for campaigns. Coordinated public relations and other teams to execute product introductions. Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.

Managed to bring email sales from $350,000 to $8.5 million. Web Design/Email/Google Consultation, 05/2013 - 02/2015 New Era Pump Systems – Farmingdale, NY

Designed and implemented web components across new and existing designs. Troubleshoot and debugged code ensuring compatibility with devices, browsers, and operating systems. Worked on eCommerce maintenance and management for client websites. Handled Google Ad Words and was able to bring from $15,000 per month to $5,000. CIW: Certified Internet Webmaster, 06/2001

New Horizons Computer Learning Center - Commack, NY Associate of Science: Business Management/Marketing, 06/1991 Five Towns College - Huntington Station, NY

PROFESSIONAL SUMMARY

WORK HISTORY

EDUCATION

Extensive experience with HTML, CMS, ESP, and

Photoshop

Work collaboratively with Product Managers to

develop correct content for emails/website, and

assisted with Q/A

Prepared marketing callout/promos for email

newsletters

Assisted with all seasonal campaigns to move

inventory

Created task-specific technical training manuals

SKILLS

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