Customer Service Catering Sales

Trang Tran-Morris

Mobile Phone 408-***-****

Email ***********@*****.***

OBJECTIVE

A career position with a progressive organization where opportunities for growth and advancement exist. I possess an extensive background in hospitality, marketing, sales, customer service and technology. Seeking a position that will utilize my diverse skills and experience:

Ability to prioritize and multitask, Attention to detail, Ability to set and meet deadlines, Work well within teams or independently

Sensitivity to confidential information, Extensive experience selling in different markets and under varying economic conditions

PROFESSIONAL EXPERIENCE

12/22-Present Senior Catering Sales Executive, Santa Clara Marriott

Ability to establish long term relationships with key account decision makers and negotiate with clients based on their needs.

Contracts and closes catering and social business and verifies that business is turned over properly and in a timely fashion for quality service delivery.

Achieves catering revenue goals by actively up-selling each business opportunity to maximize revenue.

Solicits affiliate business associated with citywide events.

Understands the overall market – competitors’ strengths and weakness, economic trends, supply and demand etc and knows how to sell against them.

Designs, develops and sells creative catered events.

Develops and manages catering sales revenue and operation budgets, and provides forecasting reports.

Assist with selling, implementation and follow through of catering promotions.

Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and drives customer loyalty by delivering service excellence throughout each customer experience.

Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other property stakeholders.

Develops a close working relationship with operations to execute strategies at the property level.

9/07-06/22 Director of Catering Sales & Convention Services, Hotel Valencia Santana Row

Ability to establish long term relationships with key account decision makers and negotiate with clients based on their needs.

Responsible booking catering budget of $4 million – exceeded yearly budget of 10% for 2019. Booked & serviced $3.2 million in 2021. Booked & serviced $3.8 million on 2022 without a catering team.

Simultaneously plan and organize over 100 events in a season

Plan, organize, and price all aspects of each individual event and work within specific budgets

Work with all departments to solve operational challenges and recommend specific improvement of services for customers, resulting in greater bookings and customer satisfaction.

Responsible for maximizing event space, food and beverage revenue while controlling cost of food quantity and labor in all departments.

Coordinate food and beverage needs, guest room reservations, event materials as well as specialty décor and floral orders for all catering and banquet events.

Tour, inspect and monitor function space for programs and groups and ensure that the desired level of quality is maintained in all meeting room sets on a continual basis.

Communicate with Banquet & Kitchen Departments prior to and during all events to ensure quality and satisfaction of food and service.

Function as the point of contact for customer demand fulfillment issues.

Supervise and ensure that all contract obligations are met. Enforce contracts in relation to billing reconciliation.

Oversee, train, supervise and work with all events staff, in partnership with catering & production services staff, to plan, merchandise, communicate and execute functions.

Attend and conduct all designated Events/Operations/Revenue/ Sales Strategy meetings.

Maintained a comprehensive knowledge cross departmentally and cross discipline of concepts, processes, strategies, booking cycles, trends, pricing and inventory management as well as accounting and operational principles, practice and reporting.

Formulated monthly and yearly catering department budgets by analyzing past performance and then developing and implementing a strategic sales plan.

Supervised staff to streamline procedures, monitor performance, and eliminate redundant positions.

7/02-9/06 Catering & Convention Services Manager, Crowne Plaza Cabana Hotel

Type and process all correspondence, presentatons reports and spreadsheets.

Create and maintain files in accordance with company standards.

Coordinate all logistics of meetings including scheduling conference rooms and providing necessary equipment and supplies.

8/98-12/02 Careers Services Group Branding & Events Intern, Cisco Systems

Responsible for the overall strategic of all recruiting events throughout the U.S., including but no limited to trade shows, conferences, seminars, job fairs & community/summer events.

Work closely with staffing teams, corporate marketing, and vendors to build strong partnerships.

Provide constant customer service and ongoing communications to staffing organizations for events and solicit for participation from cross functional groups.

Manage budget and ROI per recruiting event, track, and report metrics.

EDUCATION

BS, Marketing, San Jose State University

APPLICATION SKILLS

MS Office (Access, Excel, Outlook, PowerPoint, Project, Word), Meeting Matrix, Opera, Visio, Delphi, Starcite, Laynon, CVENT, CI/TY

Contact this candidate