Art Director Visual Designer

Syed Ali

Visual Designer (Dallas, TX)

469-***-****

HTTPS://alirush.us

*******@*****.*** LinkedIn.com/in/alirush

Introduction

Thank you for your time. I am a designer with over 7 years of visual design experience and 15 years of overall creative experience. I have worked with global brands, emerging businesses, and startups, creating compelling and effective designs while leveraging industry best practices.

I am proficient in a diverse array of projects, including app design, UI, design systems, websites, landing pages, and email campaigns. Regardless of the project, I consistently bring a high level of collaboration, quality, creativity, and speed to the table, ensuring seamless transitions from concept to iteration and deployment. My commitment to delivering pixel- perfect designs aligned with handoff standards is unparalleled. Certifications

Visual Design Principles

WCAG 2.2

Human Computer Interaction

Google UX design

Digital Marketing

Current Job Role

AT&T - Art Director Digital (Jan 2023 - Current)

• Lead and oversee the development of responsive website pages, landing pages, and email campaigns.

• Collaborate closely with copywriters and designers to align content strategy effectively.

• Participate in pre-development sessions to ensure a seamless handoff process.

• Optimize design decisions based on testing.

• Review and approve projects, ensuring that all artwork adheres to guidelines and brand standards. Soft Experience

• 5 years of experience in the ad agency sector.

• A decade of leadership roles as an Art Director in both agency and in-house settings.

• Extensive 15-year background in utilizing Adobe Creative Suite for creating original vector graphics, motion graphics, typography, and layouts.

• Proficiency in crafting multiple design systems and developing both Lo-fi and Hi-fi responsive prototypes using Figma.

• Seasoned in the realm of responsive design, catering to both B2C and B2B spaces.

• Adept in the creation of motion graphics and micro-interactions.

• Certified in WCAG 2.2 accessibility best practices, ensuring inclusive design.

• Familiarity with HTML/CSS, adhering to web and email design best practices. Awards

• Gold Medal: Awarded to Citibank's Print Ad campaign for creative excellence within the VMLY&R global network.

(Role: Visual Concept)

• Silver Medal: Awarded for the Xerox New Year calendar illustrations. (Role: Illustrator)

• Aurora Award: Received for the Public Service message campaign on AIDS Day, recognized as the best print Ad. (Role: Visual Concept)

Previous experience

Flattery Consultancy – Visual designer (Dec 2019 – 2022) Online Me Branding Specialist – Visual designer (Jan 2016 – Nov 2019) VMLY&R – Art Director (April 2011 – Jan 2016)

Afeef Packages – Graphic Designer (February 2009 – March 2011) Clients

AT&T

Citibank

Glaxo Smith Kline

Novo Nordisk

NIVEA

UNILEVER

Colgate Palmolive

Chevron Texaco.

Etisalat Telecom

Carrefour

Design

Adobe Photoshop

Adobe Illustrator

Motion

Adobe After Effects

Adobe Premier Pro

UI

Figma

Elementor

Wordpress

Project Management

Microsoft Teams

Google Workspace

Adobe Workfront

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