Support Agent Management Intern

TIFFANY SIGMON

Charlotte, NC Seeking Remote Possibilities

828-***-**** **********@*****.***

www.linkedin.com/in/tiffany-sigmon

MARKETING AND DESIGN USER EXPERIENCE

Accomplished and highly skilled creative professional focused on delivering for financial advisors with ability to create world-class products which drive business results. Adept at applying design thinking to establish vision and lead multi- disciplinary teams through the design and innovation process to produce compelling deliverables. Exceptionally well- organized and meticulous with a history which demonstrates self-motivation and initiative to achieve corporate goals. CORE CAPABILITIES

Digital Marketing Lead Generation Social Media Management SEO and Keyword Planning UX/UI Canva HubSpot Adobe Creative Cloud ClientWorks Account View WebEx ServiceNow SharePoint AnyConnect Box Cloud Collaborative Deadline Driven Meticulous Passionate Empathetic Innovative WORK EXPERIENCE

Charlotte-Mecklenburg School System October 2022 - Present Substitute Instructor

Manage classroom behavior, deliver lesson plans, and provide feedback on student progress.

• Implement technology and multimedia tools to enhance learning experience and support student understanding.

• Utilize problem-solving skills to address unexpected situations and maintain continuity in the classroom.

• Design and deliver effective lesson plans and engaging with students in a classroom environment. LPL Financial June 2019 – November 2022

Marketing Consultant February 2022 – November 2022 Served as first Marketing Consultant for pilot Client Engage - Bronze marketing service offering.

• Worked independently to create Smartsheet automated advisor-facing ticketing system for advisor inquiries.

• Collected advisor feedback to continuously improve and updated advisor-facing ticketing system.

• Mentored and educated team members on those processes and technologies - increasing efficiency by 15%.

• Developed case studies on advisor experience for product portfolio resulting in more engaging content.

• Performed A/B testing for pilot offering resulting in 10% increase in content engagement.

• Collaborated with multiple teams to prepare for market readiness leading to successful and on-time launch of new product offerings.

• Strategized a multi-channel engagement experience delivering content to advisor end-clients to increase engagement, client retention and wallet-share by a total of 23%.

• Built and executed Discovery Survey to gain insight on advisor content preferences and marketing goals.

• Created sales material to be used at LPL Focus including material on pilot learnings to share results with internal teams and senior stakeholders.

Marketing Associate February 2021 – February 2022 Collaborated with multiple teams and presented advisor stories to give better understanding of advisor preferences for pre-made digital marketing content.

• Spearheaded Digital American Lifestyle Magazine project Collaborated with compliance team to reduce magazine approval turnaround times from 5 days to 24 hours.

• Created unique and customized graphics for advisor use in social media and email campaigns.

• Received direct feedback from advisors on impressive quality of graphic design materials.

• Owned design research by attending monthly calls with advisors to learn how they feel about their graphic and Tiffany Sigmon ********@*****.*** Page 2

digital marketing content.

• Supported four Marketing Consultants simultaneously, each responsible for twenty advisors, contributing to over

$492K in annual revenue.

• Created branding guidelines, successfully imagining a brand personality and voice unique to each advisor based on personal perceptions and feedback.

Sr. Tech Support Agent February 2020 - February 2021 Researched complex situations and received advisor feedback on LPL technology, mainly Client Works, and presented advisor feedback to leadership to help improve the advisor experience.

• Supported transition from Account View to Account View 2.0.

• Mentored and trained new employees while shifting to a work- from-home environment.

• Supported transition from Avaya to CxOne/Nice.

• Created how-to and one-sheet tutorials for internal use. Knowledge Management Intern June 2019 – February 2020 Created, edited, and uploaded user-friendly tutorials and How-to-Guides for the company knowledge database.

• Surveyed LPL Employees for feedback on company knowledge database, LPL Reading Room, experience.

• Integral part of WebEx, New Guest Wi-Fi, and Box project rollout marketing and documentation.

• Spearheaded marketing projects for LPL Technology Lounge and new software rollouts.

• Collaborated with various teams to dissect large technical documents and convert to user-friendly documentation. Quantum3Media June 2017 - June 2019

Lead Generation Specialist

Utilized customer relationship management (CRM) software to manage customer information and track leads.

• Consistently met and exceeded sales goals, remaining in top 5% of earners.

• Conducted market research to develop persuasive and engaging content for consumers about insurance policies.

• Analyzed data to assess the effectiveness of lead generation campaigns and refine strategies as needed.

• Member of pilot team for new offerings and maintained closing rate of 2.1%. EDUCATION

Bachelor of Science, English: Digital Language & Technology Applied Linguistics Professional Technical Writing UNC- Charlotte, Charlotte, NC

Associate of Arts, General Studies - Liberal Arts

Associate of Applied Science, Business Administration Catawba Valley Community College

CERTIFICATIONS

PMP, Project Management Institute December 2022

Digital Marketing, Content Marketing, Email Marketing, Marketing – SEO, Platform Consulting, Growth Driven Design

HubSpot February 2021

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