Media Intern Specialist
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Paid Social Media Specialist
Helen Kebede
Results-driven paid social media specialist with 4 years of experience developing and executing effective marketing strategies for various businesses. Skilled in creating compelling content, managing campaigns, and analyzing data to optimize performance. Seeking a challenging role to leverage skills and experience in driving business growth. Address
Silver Spring, MD 20904
Phone
adxvpc@r.postjobfree.com
Campaign Management
Ad Creative Development
A/B Testing
Budget Management
SEO and Content Optimization
Analytics and Reporting
Paid Social Media Specialist
Carnegie, Westford, MA
Strategize and execute paid social media campaigns on relevant platforms such as Facebook, Instagram, TikTok, and LinkedIn Monitor, track, and analyze all paid social campaigns to ensure social best practices are applied
Manage and maintain digital media budgets, bidding, forecasting, and pacing
Lead SEO initiatives to improve KPIs, content, keywords, and branding
Conduct thorough research and analysis of target audience, industry trends, and competitors to optimize campaign performance Assemble reports and presentations to share insights and recommendations during client calls
2022-04 -
Current
Paid Social Media Manager
ASG Records, Silver Spring, MD
Planned and executed paid social media campaigns on TikTok, Instagram, Youtube, Twitter, and Facebook
Analyzed campaign data and generated reports
Optimized campaigns to ensure each campaign met or exceeded KPIs and campaign objectives
Managed and forecasted campaign budgets and ROAS
Provided strategic direction and input for media plans and goals Monitored latest trends in paid social and digital advertising to improve campaign performance
Trained and supervised junior team members to ensure all best practices were maintained
2020-04 -
2022-03
Paid Social Media Associate
Achieving The Dream, Silver Spring, MD
Launched and optimized paid social media campaigns on LinkedIn, Facebook, and Twitter
Developed comprehensive resource management reports and data analytics reports
Managed campaign expenses and forecasted media budget Researched industry trends and tools to update internal processes to reflect best practices
2021-06 -
2022-02
Paid Social Media Intern
Zaytina, Washington, DC
Assisted in developing and implementing social media strategies Conducted market research and competitor analysis to identify opportunities and trends
Monitored social media channels and provided recommendations Developed creative and unique campaign visuals and copy 2019-02 -
2020-03
Bachelor of Arts: Communications
University of Maryland - College Park - College Park, MD 2016-01 -
20192
2020-09 Viral Marketing
2019-12 African American Studies
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