Daniel LaVelle

English Copywriter - Editor

Award-winning copywriter Daniel LaVelle holds a Bachelor of Arts degree in journalism from Duquesne University in the US and a Master of Arts degree in linguistics/MATESL from City University of Hong Kong. He is an SAR permanent resident.

LaVelle was invited to lead the marketing communication division at Hyatt Regency Hong Kong where he carried out a wide range of copy writing, media relations, as well as crisis management duties and other projects including ad development, press materials and other travel-related resources. He also has 4A experience with Tai Ping Advertising.

More recently Dan has served as consultant for many hotels, airlines and has formerly worked with the Hong Kong tourism authority on a number of special campaigns.

Fully fluent in Japanese, Daniel Lavelle has also been involved in numerous creative media and promotional projects with top Japanese firms, including Sony, Sanyo, Honda Motors, Shiseido cosmetics, NHK, and many others.

He is fully capable of handling all types of copywriting and editing projects from commercial and private-based materials especially script writing for exhibitions as well as high-tech and legal documents. Moreover, because he is fluent in Cantonese, he adds an extra dimension of accuracy and convenience to every project. He can also handle AIHPE translation jobs from Chinese to English.

Among his major client list are: Haven of Hope, WWF, IBM, Orbis, JTB, Sanyo, HKSI, Sun Hung Kai Properties, Boeing, Peninsula Hotel, Star Cruises, ANA, Cathay Pacific, Wharf New T&T, Hong Kong Jockey Club, Warner Music, Swire Properties, the History Channel, Honda Motors, Hong Kong Water Supplies Dept., Audi, TSL Jewellry, Gold Coast Hotel, Hong Kong Productivity Council, Cityview Hotel, Shangri la Hotel, New World Properties, American Express, PCCW, Hang Seng Bank, Nina Hospitality, and many other governmental and private organizations.

Curriculum Vitae

Daniel LaVelle

Phone +852-****-****

E-mail: adxmwq@r.postjobfree.com

O B J E C T I V E

To serve as contract marcom specialist consultant

E D U C A T I O N

M.A. Degree – Linguistics (MA TESL)

City University of Hong Kong (2012)

CELTA – English Language Teaching Certificate

Cambridge University (HK Centre - 2002)

B.A. Degree – Journalism (Advertising / PR)

Duquesne University (Pittsburgh, USA)

W O R K H I S T O R Y

MAYTHUS CREATIVE (HK)

2003 - present

Marketing Communications Specialist

I have worked as copywriter, Chinese/Japanese translator and communications consultant handling primarily print ads, newsletters, advertising creatives, legal contracts, annual reports, video script-writing, public relations projects, speech writing, brochures and pamphlet composition, web-page production, textbook essays, advertising jingles and CD-ROM projects. Other areas of expertise include education/training, foreign language interpretation, training services, marketing research, original music production, voice-over editing and other professional services. Major clients: Consulate of Japan, Microsoft, VTECH, Honda, Lexus, Ricoh, Audi, TSL Jewellry, Toma Japan, Sun Hung Kai Properties, Chow Sang Sang, Disney, Sanyo, Hasselblad, Gold Coast Hotel, Miramar Group, Volkswagen, Integrated, Warner-Chappell Publishing, Wedgewood, MGM Grand, BMG International, Sony, Benesse-Japan, Shiseido Cosmetics, Centrum Vitamins, Kodak and many others.

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Previous positions

HYATT REGENCY HOTEL - HONG KONG (1990-1993)

Marketing Communications Manager

Directed a staff of 12 in all aspects of marketing communications for the Hyatt Regency Hotel in Hong Kong, including newsletters, advertising creatives, training materials, handbook production, public relations, and special training projects for the Hyatt Group throughout Asia.

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CONSULATE GENERAL OF JAPAN – HONG KONG

Press Secretary

Worked as press liaison and translator for the Consul-General, Cultural Section. Compiled and abstracted daily political and business-related news as well as other media reports for distribution throughout the Consulate. Assisted with Consulate’s various cultural programmes for the public and coordinated related arts activities sponsored by the Japanese Foreign Ministry.

L A N G U A G E S

Japanese (fluent speaking & reading)

Cantonese (fluent speaking & reading)

Thai (fluent speaking, some reading ability)

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