VANESSA M. WELLBORN 678-***-****

vwellborn@ mac.com

SUMMARY

SKILLS

A position that will take advantage of over 15 years of corporate professional experience in a variety of areas of the business including cross-functional project management, ecommerce and traditional marketing, extensive work in web change management, usability, and business/technical requirements. Web code development; Adobe expert; Apple iMovie; fully bilingual (English to Spanish; Spanish to English); Artwork design and processing); Notary Public.

EXPERIENCE MARKETING MANAGER 01/6/2021 to 08/1/2022 GYNECOLOGY AND COSMETIC SURGERY IN ATLANTA, GA.

• Marketing & IT Support

• Design and translation of forms and brochures in English and Spanish

• Responsible for traditional and ecommerce marketing and communications of the practice

• IT support, software installation, and troubleshooting including content, design and change management of practice web sites

• Planning and logistics of informational events and services seminars

• Update and re-design of practice web sites

• Establishing relationship with key ecommerce vendor FREELANCE GRAPHIC DESIGN AND WEB DEVELOPMENT 08/2011 to 01/2021

• Graphic and Web Content designer

• Design and translation of forms and brochures in English and Spanish

• IT support, software installation, and troubleshooting including management of practice web sites

• Planning and logistics of informational events and services seminars AT&T CONTENT MANAGER & GRAPHIC DESIGNER 01/2009 to 07/2011

• Created original editorial content and development for daily polls application for the iPhone and iPad

• Content writer of instructions, documentation, and FAQs for applications

• Graphic design of original and co-created concepts for games deployed for iPhone and iPad platforms

• Text translation and graphic localization of games in 14 languages

• Localized into 14 languages some 20+ versions of match-3 games for the iPhone, iPad, and iPod Touch. The iPhone versions of the games have reached the top 50 in the Apple App Store and surpassed 1.4 million downloads in a span of 9 months. AT&T e-COMMERCE, HISPANIC MARKETING MANAGER 03/2005 to 01/2008 AT&T MOBILITY - Atlanta, GA

• Liaison for Hispanic Marketing team and the B2C e-commerce online teams.

• Lead project manager for creation and maintenance of special sponsorship web sites

• Change management of Spanish e-store and corporate sponsorship sites

• Facilitated cross-functional project management and creation of the business, functional and technical requirements for the translation and localization of the Cingular Wireless (AT&T Wireless)

• Design consultant for all ad banner advertisement and SEO of the BellSouth.net and AT&T Wireless Spanish portals.

HISPANIC MARKET SEGMENT MANAGER 12/1999 to 03/2005 BELLSOUTH CORPORATION - Atlanta, GA

• Progressive career development through various responsibilities covering multiple titles within the same group: eCommerce Marketing Cross-functional Project/Product Management Channel & Content Management Translation & Localization Business Communications, Manager in all administrative duties related to the portal team

• Consultant for developing advertising strategies and managing an advertising and promotions budget of $1M

• Implemented targeted campaigns to the Hispanic segments and the small to mid-size business owner’s segment

• Led enhanced product development and migration of hosting clients to new platform Design and translation of forms and brochures in English and Spanish AYDLOTTE & CARTWRIGHT ADVERTISING AGENCY 04/1998 to 12/1999 Assistant Network Administrator - Atlanta, GA

• Job scheduling and monitoring of the creative process; routing of final ad materials through all levels of approval. \

• Proofreading and final approval of ad materials before final hand-off to production

• Troubleshoot the internal development process of ads and collateral materials

• Assisted production manager with ad and collateral materials specs and electronic traffic of all recruitment advertising.

• Executive assistant to the Creative Director leading traffic project management meetings between the creative department and executives.

EDUCATION AND Inter-American University of Puerto Rico - San Juan, Puerto Rico TRAINING Business Administration, Management, 1987 Magna Cum Laude, Dean's List

Ranked in Top 98% of class.

Loyola University - New Orleans, LA

Master in Business Administration, 1988

Business Administration, Marketing

Cum Laude, Dean's List

ACTIVITIES AND National Society of Hispanic MBA Aug 1999 to Nov 2007 HONORS Founding member of the Atlanta Chapter. (1999 - 2000); President2006)

• Designed and created the NSHMBA Atlanta Chapter's first web site, which later became a model for the national organization's other chapters. Founding member of the Atlanta Chapter. Held various positions in the Board of Directors, including President in 2006. During tenure as President of the Chapter secured a scholarship from the Goizueta Business School of Emory University for an aspiring MBA student and NSHMBA member valued at approximately

$100,000.

• For the first seven years, led the coordination and planning of the chapter's Annual Gala, which became its marquee fundraising and public relations event.

• Founder and President of BellSouth Corporation's Hispanic networking group –BellSouth Alianza. Established an active connection with the corporate networking groups at The Coca Cola Company, Georgia Power, The Home Depot, and Delta Air Lines.

Contact this candidate