Experienced CEO and business owner. Sales, marketing, leadership.

GARY H. HICKOX

P.O. Box ****, Rancho Mirage, CA *2270

Tel: 310-***-**** ****@***********.*** Fax: 310-***-**** Proven senior executive and CEO with diverse global operations background with strong track record of achieving results in Business Development, High Tech Start Ups, Organization Development, Human Resources, Telecommunications and Internet Business Segments. Demonstrated success in leading global businesses in P&L. Expertise in startup, high growth and turnaround situations. Core competencies in creating profit, consumer marketing, relationship management, sales leadership, business development and corporate strategy. Skilled at infusing new technology solutions into established businesses and aligning individuals to achieve their business goals.

AYG Coaching, LLC, Rancho Mirage, CA 2020 - Present Founder and President

Professionally certified Executive Coach assisting our clients with Achieving Their Goals. AYG Coaching is a business consultancy with expertise in three primary areas: executive coaching, corporate strategy design and alignment of people with achieving their business goals. www.aygcoaching.com. New Life Agency, Inc., Rancho Mirage, CA 2005 - 2019 Surplus lines broker of the only insurance agency in the world focusing exclusively on the Assisted Reproduction Industry and actively creating insurance policies with Lloyd’s of London designed for the Fertility market. Chief Executive Officer, Director

• Led the company as member of the Executive Team with the Founder.

• Created and led new business processes for the company, into a full functioning corporation.

• Developed and created marketing plans for the company, quadrupling revenues.

• Hired new employees to round out staffing plans, groomed new leaders.

• Tripled revenues prior to selling the company in 2019 AmericanFone, LLC. Beverly Hills, CA 2001 - 2010

Full service telecommunications provider offering all forms of long distance, residential and business as well as pre-paid and postpaid calling cards.

Chairman, President and Chief Executive Office, LLC Member

• Created and led all business processes: ranging from sales and marketing to finance.

• Introduced and developed new products: ConferenceFone, Business Internet Networking.

• Created stable business environment for growth in tumultuous industry.

• Created new revenue streams to replace eroding markets. Direct Marketing Connection, Inc. (originally getacard.com), Los Angeles, CA 2000 - 2001 Start-up Company that provides direct mail programs to businesses based on greeting cards and Internet Technology.

President and Chief Executive Officer, Director

• Successfully sold consumer business, getacard.com, to strategic partners.

• Launched two new businesses: consumer retail website and direct mail.

• Developed new business strategy and re-positioned company in the business-to-business space.

• Managed all major investor, banking, equity, supplier and strategic partner relationships.

• Implemented and led sales and marketing effort to achieve annual sales run rate. Gary H. Hickox Page 2

JFAX.COM, Inc. (now EFax), Los Angeles, CA 1998 - 2000 Internet messaging company that enables faxes and voice messages to be delivered via email. President and Chief Operating Officer

• Led company’s successful IPO and key investor relationships.

• More than doubled customer base in 12 months; increased gross margin from -58% to +25%.

• Created major new marketing relationships with Yahoo, CompuServe / AOL, Ameritech, & BellSouth.

• Created and enhanced supplier relationships with AT&T, PacWest, and Onset Technologies.

• Hired 60% of executives and 45% of total workforce. AT&T (AND Lucent Technologies, Inc.) 1983 – 1998

Internet Services, Bridgewater, NJ

Global Marketing Vice President (1996 - 1998)

• Responsible for marketing and P&L of $600 million in advanced voice, data and Internet services.

• Led creation and development of the first Internet telephony service.

• Drove expansion of hosting and transaction Internet services to #3 in marketplace in one year.

• Recognized as industry expert on business Internet services - featured in Info World’s “Hot Seat”. On-Line Services, Business Long Distance Service, Bedminster, NJ New Business Development Vice President (1994 - 1996)

• Created / managed relationships with Microsoft, Lotus, IBM and OMI for Internet business.

• Established commercial rollout of AT&T Network Notes as first Network Applications Business.

• Established successful Imaging Network Services market trials.

• Created processes and infrastructure for New Business Development center of excellence. Multi-Media Products and Services Group, Vienna, Austria Regional Vice President Central and Eastern European Operations (1994)

• Led division to a 77% increase over 1993.

• Provided leadership to eight country operations (five direct owned subs and three distributor units).

• Achieved double-digit revenue growth and first-time profit though improved sales and performance.

• Created results-oriented culture with business team in a previously socialist environment. Consumer Products, AT&T Deutschland GmbH, Frankfurt, Germany International Operations Group Vice President (1992 - 1994)

• Led international sales growth from $15 million in 1991 to $90 million in 1994.

• Launched new Asia/Pacific and Americas regional equipment business units.

• Developed and managed relationships with key worldwide business leaders and major telecoms.

• Led team for coinless phone entry outside U.S. resulting in $5 million savings and $10 million sales. Consumer Products, AT&T Deutschland GmbH, Frankfurt, Germany Managing Director, European Operations (1991 - 1992)

• Launched start-up market entry in Europe in 1991 starting with a zero sales base.

• Led European sales growth from $6 million in 1992 to $30 million in 1994.

• Led development of AT&T’s first foreign advertising campaign.

• Led AT&T/ Bell Labs Task Force to create worldwide Advanced Consumer Electronics Strategy Gary H. Hickox Page 3

AT&T (and Lucent Technologies, Inc.), Consumer Products, Parsippany, NJ

New Business Director (1988 - 1991)

• Started both cellular telephone and videophone projects, hired senior leaders and supervised project implementation, resulting in a billion-dollar cellular business today.

• Developed AT&T Consumer Products first Corporate Strategy resulting in entry of cellular telephones and videophone and fax product development.

• Developed AT&T Consumer Products Global Strategic Plan leading to international expansion. Consumer Products, Oakland, CA

Western Area Sales Director (1986 - 1988)

• Increased sales area from $7 million to approximately $200 million.

• Turned around significant unprofitable sales area and achieved positive profit contribution.

• Started distributor programs for increased coverage, resulting in multiple $1 million accounts.

• Opened Wal-Mart, Price Club, Costco, GTE and Carter Hawley Hale Stores as major accounts. Various sales, marketing and human resources positions at AT&T (1983 - 1986) Pacific Telephone, sales and management positions 1979 - 1983 EDUCATION: INSEAD, Fontainebleau, France 1996

Columbia University, New York, NY, 1988. 1990

Babson College, Boston, MA, 1986

BA, Cum Laude, Dominican University of California, San Rafael, CA, 1977

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