Student Intern Team Member

YEAWON JANG

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EDUCATION

HANYANG UNIVERSITY Wangsimni, South Korea

Expected Graduation: 2024.02

• Major : Theater and Film

• Minor : Business Administration

• Cumulative GPA : 4.11/4.5

UNIVERSITY OF TEXAS AT AUSTIN Austin, Texas

• Major : Advertising

• Exchange student (2022.08 - 2023.05)

GYEONGGI ACADEMY OF FOREIGN LANGUAGES Gunpo-si, South Korea

• Major : English and Chinese Graduation : 2019

WORK EXPERIENCE

ABINBEV Oriental Brewery Co.

High-End Marketing Student Intern

Samsungdong, South Korea

January 2022 – February 2022

• Extracted and Organized KPI data (MTI Dashboard and HE Dashboard) of High End brands – such as consumer records, consumer empathy tool, innovation nr, draftline value case, data structure blueprint (avengers), creative spectrum, etc

• Processed checking labels of new Hoegaarden products (new production line Fruitbrew and zero alcohol beverages - HGD white can/btl, HGD botanic can/btl, HGD pear can, HGD Fruit Brew Rosee can/btl, HGD Fruit Brew Pear can/btl, etc) and Stella Artois products (330ml can, 500ml can, etc)

• Extracted Suntory Sales data using Analyzer

• Managed Cheersngoods website - organized High-end brands weekly sales report, released shipping products and managing inventory

• Processed research on brewery market

• Translated BUD AD and added subtitles

EXTRACURRICULAR AND LEADERSHIP EXPERIENCE

Hanyang Global Lions -Affiliated to Hanyang University International Office Student Supporting Team Member

Wangsimni, South Korea

January 2021 – August 2021

• Hosted Hanyang University International Students Summer School information session

• Hosted Campus Tour of Hanyang University (organized the route and script) for international students

• Assisted international students by supervising in dormitories for International Students Summer School The Hanyang Journal (Hanyang University’s English Paper) Journalist

Wangsimni, South Korea

March 2021 – February 2022

• Selected news item, contacted with the source, gathered the news, proofread and gave out papers

• Processed through the publication process of a central media organization HYU Buddy program - Affiliated to Hanyang University International Office Buddy

Wangsimini, South Korea

March 2021- August 2022

• Frequently meet up with buddies and Introduced Korean culture to international buddies Hanyang Enterprise Study Association Wangsimini, South Korea Member September 2021 - February 2022

• Collaborated with KICKGOING firm and won 2nd place - created a marketing plan to entice new customers and to stimulate electric scooter usage by proposing several ideas and detailed activation plan

• Proposed offline/online strategy methods of how furniture company Hansem can increase their sales upon analyzing domestic furniture market

• Proposed survival methods of AK Plaza Suwon branch based on the understanding of the domestic distribution industry Integrated Health and Care Organization

Volunteer October 2020 - May 2022

• Delivered COVID-19 prevention kits to elders and wrote reports monthly ADDITIONAL INFORMATION

Languages • Korean, English, Chinese

Skills (Write Driver's license

acquisition date if possible)

• Driver's license (2020.04.09)

• Software: Microsoft Word, Excel, Powerpoint

• Media : Google Analytics

Interests • Marketing, Data Analysis

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