Communication Specialist

Gina Marie Ciappina

516-***-**** * ******************@*****.*** * www.linkedin.com/in/ginamarieciappina/ * https://gciappin.wixsite.com/ginamarieciappina EXPERIENCE

New York Cancer & Blood Specialists Cancer Registrar July 2019-Present

● Led the install, trainings and troubleshooting for our departments new SEER ABs* software

● Performed case-finding and abstracting of patient histories to accumulate clinical data for the NYS Department of Health

● Executed quality control audits, such as accreditation compliance requested by the Institutional Review Board (IRB)

● Solved data queries for physicians/research staff while maintaining HIPPA protocols to ensure patient confidentiality

● Deduced medical records for statistical clinical census and facility quality assurance Buffalo State College LGBTQ+ Resource Center Public Relations/Communications Head Intern Jan. 2019-May 2019

● Collaborated with the Student Leadership and Engagement Office on over 20 LGBTQ+ inclusivity public relations and communications projects, campaigns, and events

● Conducted community outreach and research to increase resource awareness and number of members

● Led event planning to safely and efficiently promote resources on college campus

● Updated three social media platforms daily to keep consistent branding School of Pharmacy & Pharmaceutical Sciences, SUNY Buffalo Communications Intern Sept. 2018-Dec. 2018

● Collaborated with the Office of External Affairs on 5 public relations and communications projects

● Executed social media campaign, “Humans of UB Pharmacy” to increase program awareness by directing interviews and photo-shoots of UB pharmacy students

● Utilized content management systems (CMS) to make our website more efficient and increase accessibility

● Conducted monthly and annual social media data analytics reports to update the office News Center, SUNY Buffalo Reporter Sept. 2018-Dec. 2018

● Wrote 2 articles a week on topics such as grants, awards, research, school clubs, and events to inform the community

● Produced 2 video news releases to pair with corresponding news articles

● Conducted 4 interviews with distinguished professionals to gather information for feature stories Lynx-NY Marketing Agency,Huntington Station, NY Marketing/Fundraising Intern May 2018-Aug. 2018

● Organized and marketed the summer charity event for the Wounded Warrior Project where more than 200 people attended

● Secured more than $500 worth of donations from local businesses to raise more than $2,200 for the charity

● Helped the CEO in 10 leader’s meetings, critical conversations and conferences Wisselman & Associates Law Firm, Great Neck, NY Communications Intern May 2017-Aug. 2017

● Coordinated marketing for the firm’s annual summer charity event to increase attendance by >60% and donations by 50%

● Implemented company marketing strategies through ads, social media accounts, and 7 attorneys’ online business profiles to promote the law firm

EDUCATION

University at Buffalo (UB), The State University of New York Bachelor of Arts, Communication Study Abroad – Regents University at London, England [Concentration in Media Studies] SKILLS

Computer: Microsoft Office (Word, Excel, PowerPoint), Adobe Photoshop, Google Analytics, Abstract Plus Social Media: Hootsuite, Facebook, Instagram, LinkedIn Training: Safe Zone Diversity

CHARITY

Head Coordinator of Fundraising & Event Organization: Wounded Warriors Project, WNY Blood & Organ Donation Marketing: Rotary Club of Great Neck’s Annual Thanksgiving Food & Toy Drive Hair Donation: Pantene Pro Lengths (2015), Locks of Love (2018), Children With Hair Loss (2020)

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