GREG HODSON

VP Creative Content Creation, Communication & Marketing

advkh1@r.postjobfree.com

https://www.linkedin.com/in/greghodson

214-***-****

OBJECTIVE

Join with organization to help sustain growth and bring tremendous value, impact, and success to a team that is committed to win.

TALENT

The ability to grasp hold of a vision and initiate strategies that deliver above expectations. Proven creative storytelling ability. Creative direct response content delivered by broadcast, all connected devices, and direct mail. Manage and inspire a diverse creative team with varying talent and unify them with purpose. The ability to work with leadership and translate a creative vision into a corporate picture that is easy to understand, adopt and champion.

EXPERIENCE - OVERALL

Executive Management positions and Creative Consultant for NBC and CBS Broadcast Station Affiliates, Networks, Independent Production Groups, Syndication. Start-up Creative Consultant. Direct Response Marketing. Live Event Production, Management, and Direction.

Created, produced, and directed thousands of hours of broadcast content for network affiliates, networks, cable networks, new product infomercials, inventors, and non-profit organizations. He has created content for such successful programs as PM/Evening Magazine, Entertainment Tonight, Hard Copy, Inside Edition, American Journal, A&E’s, “Incurable Collector,” USA’s Before & Afternoon Movies, The Big Pitch, with Kevin Harrington.

Developed and Produced non-profit fundraising content, Feed the Children, Help the Children, and Sports Outreach Institute.

CURRENT SUCCESS

Wrote and directed original screenplay, “A Taste of Praise.” The feature film is currently in post-production. The movie was inspired by a lawsuit alleging discrimination by Baker, Jack Phillips, owner of Masterpiece Cakeshop of Colorado who refused to bake a creative custom wedding cake for a same-sex couple. The US Supreme Court ruled 7-2 in 2018 that the Colorado Civil Rights Commission order violated the free exercise clause and must be set-aside.

Author, “Breakout Bold.” Created nonprofit, Breakoutbold.org. https://www.breakoutbold.org/

Inspire young people to discover, believe, and pursue their uncommon gifts. Create inspirational videos. Speaking engagements.

Author, “Content That Delivers.” How to create content that activates a positive response, from draft to delivery. Conducts speaking and workshop events to promote the book.

Go Bean, LLC. Creative Digital Marketing Consultant. Produce digital content that introduces new product and increase sales. Currently at work on strategies to introduce their new product, ADDY through different sales channels, both domestic and International. https://addyproducts.com/

RECENT SUCCESS

Created, produced, and published social media content to increase engagement with the Legacy International Cetner in San Diego, Ca.

Consulted start-up and produced half-hour paid program, “The Big Pitch, with Kevin Harrington.” (www.TheBigPitchTV.com). Hosted by former “Shark Tank” host, Kevin Harrington. Travel to trade shows and capture the “big pitch” from new product inventors. 13 episodes aired on the Fox Business Channel to date.

Creative consultant for fund-raising efforts at Help The Children, a non-profit based in Los Angeles. Successes include building and maintaining an active database from which we raise money through direct mail for our Military Family Assistance Program. Produce digital content that is used to demonstrate the impact of the food and military programs. Develop fundraising strategies, infomercial, social media content, and direct mail. (www.HelpTheChildren.org)

Create and write commercial spots for Winn Grips, Inc. Recent spot: https://www.youtube.com/watch?v=UboN1RNSGtM&ab_channel=GregHodson

SUCCESS HISTORY

Cross Media Group – VP Marketing Consultant. Helped scores of media clients build new creative strategies to increase response and revenue. Led teams to discover new storytelling techniques to improve creative content that delivered a direct response; attendance, calls, revenue, product sales, and overall increased viewer engagement. Produced and Directed award winning, revenue-generating paid programs for Feed The Children in Kenya, Chad, and Haiti.

Century, Inc. – VP Media, Production and Live Events. Built a media and production department from the ground up. Recruited staff, purchased equipment and built a production studio. Produced hundreds of talent driven content with UFC and Martial Arts stars for both wholesale and retail customers. Produced and Directed corporate live shows in Las Vegas and Orlando.

DME Productions –Writer, Director, Supervising Producer. Developed and launched sponsored, interstitial content for cable networks. Produced prime-time specials for cable networks; USA and Lifetime.

Actuality Productions – Writer, Director, and Supervising Producer. Joined start-up team to write, direct and supervise the production of twenty, one-hour programs, “The Incurable Collector,” starring John Larroquette for A&E Network.

Yeiser Research Labs– Start-up. Developed programming for new product inventions for market introductions. Developed, manufactured and marketed products that launched on TV and found their way to big box retail and QVC.

King World Productions – West Coast Bureau Chief, Producer. Produced hundreds of stories and managed a production team with the responsibility to deliver content for daily syndicated entertainment programs, Inside Edition and American Journal.

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