Sales Associate Production Assistant

TRACIE L. REYNOLDS

**** *** ******** ****, ***. *01 Orlando, FL 32828

Home: 407-***-**** Cell: 708-***-****

**************@***.***

PROFESSIONAL SUMMARY

Innovative Director & Sales Associate with comprehensive background in the radio industry. Concurrent leadership in sales, production and community relations. Builds high-performing programming staff focused on creating innovative and entertaining pieces with commercial appeal. Generate significant non-traditional revenue through community events. Increased ratings with strategic programming direction.

Skills

Broadcast Sales

Timeshare Sales

Real Estate Sales

Music Directing

Finding, Hiring, Training

Music Formatting

Sound Editing

Copywriting

Voicing Commercial Copy

Staff Management

Talent Recruiting & Acquisition

EXPERIENCE

Century 21 Carioti Orlando, FL

Realtor 5/2021 - Present

Act as a intermediary in negotiations between buyers & sellers; advise clients on market conditions; market properties through advertisements, open houses & the MLS; prepare purchase agreements; confer with lenders, home inspectors, etc.; coordinate property closings; coordinate appointments to show homes to prospective buyers.

Bluegreen Vacations Orlando, FL

Timeshare Sales Executive 4/2019 – 5/2021

Responsible for selling & marketing timeshares to potential customers. Interviewing clients/prospective owners to understanding their wants needs for buying timeshare properties; Demonstrating various property tours.

Establishing trust with prospective owners throughout the sales process.

Marriott Vacation Club Orlando, FL

Vacation Sales Consultant 11/2018 – 05/2019

*Determining client’s wants & needs, and, suggesting suitable travel packages.

* Organizing travels from beginning to end, including tickets, accommodations & transportation.

*Supplying travelers with pertinent information & useful travel/holiday materials

Keller Williams Realty Orlando, FL

Real Estate Agent 07/2015 – 03/201

Act as a intermediary in negotiations between buyers & sellers; advise clients on market conditions; market properties through advertisements, open houses & the MLS; prepare purchase agreements; confer with lenders, home inspectors, etc.; coordinate property closings; coordinate appointments to show homes to prospective buyers.

McColly Real Estate Schererville, IN

Broker Associate 06/2013 – 8/2015

Act as a intermediary in negotiations between buyers & sellers; advise clients on market

Conditions; market properties through advertisements, open houses & the MLS; prepare purchase agreements; confer with lenders, home inspectors, etc.; coordinate property closings; coordinate appointments to show homes to prospective buyers; advise sellers how to make homes more presentable to potential buyers.

Sold $1 million in property sales in less than 1 year

Crawford Broadcasting Chicago Radio Network Hammond, IN

Production Assistant/Voice Over Talent 06/2003- 08/2015

Voice, edit, and produce an average of 30 commercial spots each week using Vox Pro. CoolEdit & Nex Gen. PSA’s, promos included.

Crawford Broadcasting Chicago Radio Network Hammond, IN

Director of Community Relations 11/2009- 08/2015

Generated $10,000 to $20,000 non-traditional yearly revenue from events.

Developed solid relationships & partnerships with community organizations in Chicago & Northwest Indiana, including, Habitat for Humanity, AIDS Foundation of Chicago, Susan G. Komen, and Catholic Charities.

Designed, launched & orchestrated salable & profitable events appealing to listening audience & sponsors.

2-3 community events per year such as: “Bowl for Soul” breast cancer fundraiser, “Run & Walk for AIDS,” and “Help Build a Home with Habitat.”

Crawford Broadcasting Chicago Radio Network

WSRB RADIO Chicago, IL

Program Director/Music Director 06/2002-6/2013

Director of Programming & Music of Urban Adult Contemporary radio station.

Managed on-air programming that generated significant ratings.

Managed sourcing, hiring & training staff: on-air personalities, production & promotions staff; led programming staff meetings.

Directed community events geared toward station's target demographic.

Music Director for Urban Adult Contemporary music radio station.

Increased station debut ratings from 1.5 to 3.7, according to Arbitron.

Submitted weekly progress reports with detailed updates, an employees’ status overview & station activities overview.

Structured music & commercial clocks for R&B format, used Selector & Prophet/Nex Gen.

Crawford Broadcasting Chicago Radio Network Hammond, IN

WSRB 06/2002- 08/2015

News/Traffic Reporter

Traffic reporter for The Tom Joyner Morning Show, and Michael Baisden Show;

nationally

syndicated programs with appeal for an Urban AC audience.

Responsible for traffic, news, weather & sports reports.

Crawford Broadcasting Chicago Radio Network 06/2001-06/2003

WSRB, WYCA

Sales Manager/Account Executive

* Assisted General Manager with sales staff management.

Oversaw staffing needs: sourcing, hiring & training staff.

Conducted weekly staff sales meetings and monitored sales quotas.

Submitted weekly budget reports to the company’s president & CEO.

Crawford Broadcasting Chicago Radio Network

WYCA RADIO Hammond, IN

Program Director/Music Director 6/1990-2002

Director of Programming - Gospel music radio station

* Structured music clocks, utilizing Selector & Profit/Nex Gen.

Assistant manager, alongside the general manager; supervised 50+ staff.

Sourced, hired & trained on-air talent, chaired meetings with programming staff.

Structured program/music clocks & commercial staff, developed events, and managed programming that increased ratings for Urban AC format.

Education

Eastern Illinois University Charleston, IL

Bachelor of Arts Degree

May, 1989

Journalism/Communications

Realtor License Indiana - 2013-2015

Florida - 2015 to Present

Diversity & Inclusion Certification 2019

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