Consultant

Erin Smith

Creative Consultant / Writer

703-***-****

*********@*****.***

LinkedIn

erinswork.com

EXPERIENCE

CreativGen, remote — Founder

July 2020 - PRESENT

Our mission is to bring more representation to creative industries by championing high school students.

Independent Contractor, remote — Sr. Copywriter/Consultant Dec 2021 - present

Kin: Led the creative on the YouTube Black Voices Fund 2023 campaign Revery: Collaborated on the AWS AI Scholarship program docuseries Fisk Projects: Supported Nike on writing and ideation on their Design Brand Guidelines

Arbol: Collaborated with key stakeholders to create digestible website copy on climate risk management and coverage

Co:collective: Supported a social campaign for a real estate brand

(copy/ideation)

Noom: Led the creative for paid social

Instrument, remote — Copywriter

Nov 2020 - Dec 2021

Developed Nike’s first consumer giving platform: Nike Give Wunderman Thompson, Atlanta, GA — Copywriter

July 2019 - Nov 2020

TV, radio, print, OOH, social media campaigns, pitches Clients: Marine Corps, Samsung Mobile, Shell, Ji y Lube, Church’s Chicken, North Carolina Education Lottery

Fitzco, Atlanta, GA — Freelance Copywriter

Feb 2019 - May 2019

Short form video/social, social media campaigns, new biz Clients: Checkers & Rally's, Stubb's BBQ, Zatarain's, new business SKILLS

Corporate giving

Social impact

Branding and identity

Social media

Adobe suite (InDesign,

Photoshopop and Illustrator)

Writing killer briefs

Video editing

UX principles

Photography

AWARDS

The Creative Circus Student

Show / Silver merit / 2016

EDUCATION

The Creative Circus, Atlanta,

GA — Copywriting

2015 - 2017

Virginia Commonwealth

University, Richmond, VA —

B.S. Mass Communications

2011 - 2015

Public School, a Creative Agency, Atlanta, GA — Freelance Copywriter

Sept 2018 - July 2019

Print, long form video/YouTube, experimental

Clients: Volvo, Porsche, Ponce City Market

Edelman, Atlanta, GA — Internship

Feb 2018 - July 2018

Social media content creation, influencer marketing, print, PR activations Clients: Olive Garden, Juice Plus+, Yamaha, SeaWorld, Sklice, Cracker Barrel, Bridgestone

Influent50, Washington D.C. — Independent Contractor July 2017 - Feb 2018

UX writing (app and website), brand guideline creation, SEO, Google Ad Words

Clients: AARP, Pepsico, Del Taco, ZAAZ, Expedia, Optum Rx, CareLinx, Care Connection

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