PHIL GAYTER

*** ******** ***, ******** ****, IL *0035

816-***-**** • adur8j@r.postjobfree.com

Brandstorm

EXECUTIVE CREATIVE DIRECTOR / BRAND STRATEGIST

I am an award-winning, creative idea generator and problem-solver. I have helped brands of every conceivable size explode with originality and thought-provoking messaging, reaching audiences on a local, national and global stage. I was a GCD/ECD at Global agencies Leo Burnett and Euro. I have inspired teams to dig deep and flourish in the trenches, nurtured greatness from the mundane, and helped agencies win business and build rewarding relationships. There is no medium I have not conquered or client that I have left voiceless. I am a unique blend of creative savvy, beautiful art direction, and a business strategist rolled into one. A multi-department entrepreneur that will find the switch to turn your company on. The proof is in the numbers with more than $250 mm in new business wins to date.

CORE COMPETENCIES

Global Creative Experience • Marketing Communications • Creative Direction • Campaign Design / Implementation • Brand Development and Strategy • Marketing Strategy • New Business Development • Compelling Presentations • Quick Thinking • Digital Thinking • Guerrilla • UX development • Email Marketing • Marketing Events • Film Direction • Public Speaking • Hosting and Emcee • Group Mentoring

PROFESSIONAL EXPERIENCE

Brandstorm, Highland Park, IL• 2010-Present

Chief Creative Officer/Brand Strategist/Owner

I have spent the last 9 years building magnificent brands, solving creative issues for my clients, and designing marketing materials that make my customers successful. I have helped blue-chip clients like Wrigley and Sears Holdings and created new brands for start-ups like Neulife Exchange, SpinUp Campus and Allsober. The topline is, I increase my clients’ bottom-line.

Brandstorm Highlights:

·Created NeuLife, life settlement products for LISSX, Mexico City/USA

Indigo Studios, Atlanta. Creative rebrand

·Allsober. Created logo and branding elements for this new addiction platform

·Created Blink Science brand, a biotech COVID-19 testing company.

·Created TrippBio brand, a drug developed for the treatment of COVID-19

·Created 3 brands for SpinUp Campus, providing strategic direction and creation

of the entire brand assets.

·Put the City of Lake Forest back on the map with a powerful multi-media campaign

·Gave Britt Carter Fine Furniture a brand to sit up and be taken notice of

·Created dynamic viral film for Lake County High School Tech Campus

·For next to no money created a national TV campaign for Protect-a-Bed

·Gave Wrigley a whole new way to think about internal marketing

In one tagline

·I gave The Tranel Financial Group a mantra that crossed all

media and talked to all target audiences

·Built a reputation as a dynamic, multi-state, public speaker

·Gave Northshore Patient Advocacy a way out of a no-win naming war

by a simple name- change

·Brand creation and marketing services for Purdy Products

·Designed a marketing campaign, mission statement, and ethos with one tagline

for Dickinson Hall

·Launched a successful sub-brand for US Acrylics (when they didn’t know they

needed one)

·Created the tagline “Trucking Awesome!” VP Logistics

·Wrote “Well Documented” for IT document services company TSG

Nicholson Kovac, Kansas City, Missouri • 2006-2010

Creative Director

Shooting Star, Chicago, Illinois • 2001-2005

Owner/Creative Director

Euro RSCG Tatham, Leo Burnett, Chicago, Illinois • 1999-2001

Leo Burnett, Chicago, Illinois • 1988-1999

EDUCATION

Manchester Metropolitan University (Formerly Manchester Polytechnic) School of Art & Design, Manchester, England: BA(Hons) Communications

SKILLS

Extensive experience with: Adobe Creative Suite, Avid, iMovie, WordPress, MailChimp, Canon 7D camera operation. Film Production including: directing, casting, editing, producing and writing. Nationally recognized painter and illustrator.

VOLUNTEER WORK / PRO BONO / INTERESTS

Executive Board of Directors, Lake Forest Lake Bluff Chamber of Commerce

President, Lake Forest Lake Bluff Running Club

Dickinson Hall, Marketing Committee,

Great Lakes Adaptive Sports Association, Communications Committee

Writer/director/artist for PSA, Synergy Services in Kansas City

Nationally ranked (UK) runner, 1500m/5K/10K. British record holder 1500m Steeplechase

Host B4work Networking Group

National presenter Vistage Group

Podcaster – Dad’s Got a New Girlfriend (Father/Daughter Podcast on Apple and Spotify)

Career coach

Galleried artist/painter Lake Forest, Lake Bluff, Chicago, Washington DC, Kansas City, Manchester (UK) London

Moth Story Slam presenter.

Pecha Kucha seasoned presenter

Current painting exhibition Maskeraid

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