Sales Representative Customer Service

LAURA G CAFARO

** ****** ***

Bay Shore, NY *****

Phone: 516-***-**** E-Mail: ****@***.***

SUMMARY

Diversified business professional with extensive sales experience and superb customer service skills. Enthusiastic team player manages complex tasks and meets critical deadlines. Executed and implemented company programs to customer satisfaction in Independent/National Corporate Accounts with a high degree of success. Strong communication skills both written and oral resulting in professional and tactful interactions with customers, peers and all levels of management. Organized and detail-oriented, easily adapts to ever changing environments and challenges.

EXPERIENCE

RJ REYNOLDS TOBACCO COMPANY 1985-July 2020

Nationally the second largest Tobacco Manufacturing Companies.

Trade Marketing Representative

Successfully sold and implemented company programs to assigned retail accounts resulting in increasing sales and profitability for the company and the retailer. Although the job accountabilities are not different from Sales Representative this position is a promotion awarded based on performance and exceeding goals two years consecutively.

Demonstrated the ability to build excellent working relationships with all ninety retail accounts and across all levels of trade.

Devised a plan to analyze business trends on a store by store basis and developed an action plan for respective accounts to successfully achieve RJR’s business objectives and increase profitability.

Successfully achieved the companies 3 P’s (Product, Promotion, Price) at retail by achieving distribution goals, promotion penetration and presence goals.

Effectively planned and prioritized daily activities leading to maximized productivity in the workday.

Sales Representative

Successfully displayed a high level of personal motivation and commitment towards achievement of the company’s business objectives as well as her own personal objectives.

Effectively presented programs and concepts to assigned retail accounts resulting in gaining retailer acceptance of these programs.

Successfully presented, sold, and implemented company contracts to retailers resulting in gaining retailer acceptance of these programs.

Used good problem solving skills resulting in a healthy optimism that any issue can be resolved.

Developed effective and practical solutions to problems.

Page Two

All Metal Products 1984-1985

Sales Representative

Sold military spec fasteners to accounts throughout the continental United States.

Extensive price quoting.

Devised, calculated and analyzed daily sales and distribution reports.

ARA Coffee/Vending Company 1983-1984

Wholesale Distributor

Account Executive Sales

Cold calling inside and outside sales, set appointments to meet with prospective clients.

Created consumer awareness through tradeshow and executive presentations for product promotion and development.

Furnished information of the advantages of each purchase and the disadvantages of major competition.

EDUCATION

Fredonia State University

Bachelor of Science, Psychology

TECHNICAL SKILLS

Microsoft Word, Excel, Outlook, PowerPoint

Internet

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