Store Associate Production Assistant

ENRICA BINI

Dynamic Senior Visual Merchandising Manager with 14+ years of experience implementing innovative visual marketing efforts to align with an organization's mission and drive company growth. Effective leader and communicator, motivating team members to achieve marketing efforts and impact the bottom-line. Proficient in working for luxury fashion brands, creating and establishing partnerships with international vendors. Thrives within fast-paced and deadline- driven environments. WORK EXPERIENCE

PRODUCTION ASSISTANT – FREELANCE

DAVID RODGERS INC SEPTEMBER 2022 – PRESENT

Competent behind-the-scenes leader ensuring production events are executed smoothly and efficiently. Manage technical and administrative tasks, from running errands to distributing scripts, coordinating craft services and assisting with lighting and catering. SR. VISUAL MERCHANDISING MANAGER WEST COAST

MAXMARA USA LOS ANGELES APRIL 2015 - PRESENT

After 4 years at the MaxMara HQ I took over the West Coast as a Regional Visual Merchandiser. Based in Los Angeles, I travel monthly to other locations to execute rotations, props installation and set up for events in our retail stores as well as concessions

- Coordinate major props installation and work closely with installers and vendors

- Partner up remotely and in person with franchisee in USA, Canada, Mexico, Chile and Peru to deliver seasonal guidelines, visual rotation, store opening and installations

- Conceptualize and execute store opening and Pop Up set up

- Collaborate with PR and supervising in store events

- Managing budget for travels and seasonal expenses for the Visual Office

- Conducting product presentation

- Planning work trips independently

VISUAL MERCHANDISER

MAXMARA ITALY HQ REGGIO EMILIA MARCH 2011 - APRIL

2015

Entered in the MaxMara world as a Junior Visual Merchandiser.

- Organized and participated at window book activities with style departments, visuals, buyers and merchandisers

- Developed window props in line with seasonal images of the collections that were presented to buyers

- Wrote and translated documents and guidelines for our Visual partners around the world.

- Coordinated set up of global showrooms in Milan, Dubai and Moscow utilizing outstanding communication skills to collaborate with multiple departments and streamline workflow

- Executed stores opening in China

EXPORT CUSTOMER SERVICE

BORMIOLI ROCCO FEBRUARY 2010 - MARCH 2011

- Coordinated shipments and activities between Italy and Australasia.

STORE ASSOCIATE

OLOXURY Parma JULY 2007 - JULY 2009

- Multibrand store of contemporary high end Italian and International brands.

EDUCATION

UNIVERSITA’ CATTOLICA DEL

SACRO CUORE - MILAN

Foreign Languages & Media Studies,

Bachelor Degree.

Major subjects: English (language,

literature, linguistics), Spanish

(language, literature, linguistics),

Journalism, Media Communication,

Media Psychology.

COURSERA

Seeing Through Photograph –

Completed

COURSERA

Sustainable Fashion – Completed

SKILLS:

Italian: NATIVE

English: PROFICIENT

Spanish: FLUENT

Proficient in Microsoft Office and

Macintosh.

Photography skills.

Detail-oriented, flexible, very

organized with problem solving

abilities.

Strong work ethic and integrity.

Team player who can also work

independently.

Semi-professional basketball player

for 22 years.

332 S REXFORD DRIVE, APARTMENT 6, BEVERLY HILLS, CA 90212 ***********@*****.***

Mobile: (424) 468 - 1364

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