DIANA RUBINSTEIN

UX Designer

www.dianarub.com

adt8j1@r.postjobfree.com

347-***-****

New York, NY

EXPERIENCE

Abaline Supply 05/2017 – Present

Art Director / Graphic and UX Designer

Responsible for UI/UX activities supporting various product lines and external clients

Driving UX vision by leading user-centered design activities across organization such as defining and gathering user interface requirements, creating mockups and prototypes

As part of a collaboration with Development team validated design approaches with users and business stakeholders

Lead the creation of email campaigns, online promotions, flyers and mockups which lead to a 20% increase in overall sales

Overseeing art direction from initial concept to post production

Overseas Media Inc/RTVi New York, NY 08/2002 - 02/2017

Graphic Designer

Responsible for designing advertising campaign products from initial concept through product delivery

Designed and edited broadcasting program screens

Created custom interfaces for TV programming using Adobe Suite products

Managed video editing team responsible for station programming trailers

Freelance Graphic Artist/Web Designer 08/2001 - 08/2002

Produced advertising and promotional materials for US and international publications

Created and modified online graphics and brand design for clients

Designed various advertising campaign products, including logos, identities, flyers, collaterals and posters

Provided delivery of branding, packaging, printing, labeling design for ad agencies

Designed educational materials, textbooks, and brochures for US and international clients from initial conceptual design through client approval

Israeli Air Force Israel 08/1993 – 08/1995

Graphic Designer

Created military personnel instruction posters

Compiled visual presentations in CorelDraw

Drafted military forces maneuver maps for production

SKILLS

Adobe Creative Cloud, Sketch, Figma

Graphic design, creative process direction and content development

Branding, Typography, Layout Design, Product Design, Campaign Creation

EDUCATION

BA in Graphic and Multimedia Design WIZO Academy of Design and Education

Haifa, Israel 1996-2000

User Experience Design Certificate General Assembly

New York, NY 2016

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