Operations Coordinator Digital Marketing

ANDREW ‘ASH’ BIRK

** * ***** *** ********, OH

Phone: 937-***-**** Email: ***.******@*****.***

LinkedIn: Andrew (Ash) Birk LinkedIn

Portfolio: https://cyberneticdesign.systems

SUMMARY

A well rounded tech professional with training in marketing, analytics, management and UX/UI Design. I am a highly motivated critical thinker with a penchant for problem solving and self-learning (specializing in choice architecture and consumer psychology). I am a positive addition to any team and a fair and competent team leader. TECHNICAL SKILLS

Technical: Figma, FigJam, Adobe XD, Adobe Illustrator, Miro, InVision, Canva, Squarespace, Google Workspace, Google Analytics (GA4), Firebase, Appsflyer, Trello, Microsoft Office 365, CodePen, VS Code, GitHub, HTML5, CSS3, JavaScript, JQuery, Bootstrap, SQL, BigQuery Design: Wireframing, mock-ups, interface design, prototyping, responsive web design, UX research, UX strategy, visual communication, visual problem solving, team collaboration, information architecture, typography, brand communication, brand semiotics, heuristic evaluation, A/B testing, interaction design, accessibility testing Other Relevant Skills: Business communication, pitching and fundraising, cohort analysis, digital marketing, influencer campaign management, project management, research, brand content creation, copywriting, product/market fit auditing, QA, public relations/image management Work Experience

OPERATIONS COORDINATOR

OCTOBER 2017 TO PRESENT

KULTURE, INC.

COLUMBUS, OH

● Coordinating meetings, communicating with prospective investors, clients and employees

● Research into specific concepts, competitors, cohort analyses and then craft cogent reports about them

● Conducted a thorough and varied PR campaign

● Designed and maintained our influencer marketing campaign

● Help design and implement marketing strategies for outreach and awareness Created content for digital marketing (memes, blogs, mockups, etc)

● Monitored all KPIs and significant metrics and virtually represented them

● Participated in design integrations. Also assisted in a partnership with Polywork.com to format their inbox user experience

● Handled the limited human resources responsibilities for a company of 4 employees

(including CEO) including morale and newsletter creation Manager/Operator

April 2016 - September 2021

Peace Love Juice

New Albany, OH

● Created and maintained operational procedures

● Assisting in marketing and growth

● Represented the product in outreach activities

Owner/Operator

October 2002 - April 2016

Lo-Ki Entertainment

Osage Beach, MO

● Handled all business for an independent record label and entertainment booking

● DJ Services

● Sound design, equipment set-up and maintenance and music procurement

● Conducted recording sessions with artists from different groups in varied genres EDUCATION

UX/ UI Design Boot Camp Certificate: Ohio State University, Columbus, OH, November 2022. Google UX Design Bootcamp Certificate, December 2022 Google Data Analytics Bootcamp Certificate, December 2022 Bachelor’s Degree in Business Administration and Marketing, Argosy University, May 2014

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