LORI SHRINER
*** ****** ***, ******** ** ***** 347-***-**** ************@*****.***
Samples available at Wix.com and offline upon request.
Experience:
Lowcountry Radio Group
Administration/Street Team Lead (Currently part-time services)
Freelance Writer/Editor (since 1995)
* Vocational Rehab advertorial, Local Life Magazine (February) for Group 46
* Audio transcription for insurance research via The Creative Group, Atlanta
* Editor, My Darkest Dreams for Firewater Creative
Writer, Consultant, Change Facilitator YP (Yellow Pages), Atlanta
* Created and edited copy for advertiser websites and mobile sites
* Used CMS software and SalesForce to proofread, edit, and publish
* Assisted advertisers with site changes and problem resolution
Senior Copywriter Kaplan Test Prep and Admissions NYC
* Created email template copy for nursing licensure preparation programs
* Wrote web content for kaplanmedical.com; QA, proofreading
* Developed campaign concepts for promotions
Senior Copywriter Bodden Partners NYC
* Produced financial product direct mail copy for National Education
Senior Medical Writer McCann Relationship Marketing NYC
* Wrote copy for lunesta.com website and banner advertisements
* Advised account team on SEO keyword development and best practices
* Generated creative branding concepts
Copywriter Lowe Lintas & Partners NYC DELL, RCN, Lamisil, UPS accounts
Copywriter Draft Digital NYC Verizon Wireless, AARP, Bank of America accounts
1997-1998 Flynn, Sabatino and Day Cincinnati, OH
* Radio, print, and digital copy for 5/3 Bank, Cincinnati Playhouse, and The Beach Waterpark
1995-1996 WT Quinn Advertising Atlanta
* Wrote retail promotion copy for Phipps Plaza, Dadeland Mall, and Loehmann’s
CERTIFICATIONS:
Murray’s Cheese - Cheesemonger
Portfolio Center - Copywriting
ScanScape - Field Service Representative