Graphic Designer Creative Director

JESSE GIBSON Senior Designer / Art Director / Creative Lead

EXPERTISE

A history of creating and implementing successful design solutions for many of North America’s top brands. These brands include:

Extensive experience in Package Design, Branding, Promotional Design and Display Design. Strong experience in Corporate Design, Merchandising Design and Digital Menu Design for the number one globally franchised fast food brand (McDonald’s).

Skilled in working with creative teams on large scale projects, creating & implementing outstanding work that exceeds clients expectations and meets time lines within budget.

Expertise in Photo Art Direction, Food Stylist Art Direction, Photo Retouching and Colour Management. Strong illustration skills as well as copy writing and creative writing. Fully versed in all stages of the design and production process. 647 • 894 • 2770

61 Thirty Eighth Street

Toronto, Ontario, M8W 3M2

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WORK HISTORY

2015 – The Present Marks International SGS

Freelance Art Director / Lead Designer / Senior Designer Responsibilities Include:

- Managing teams of designers working on large scale projects, reporting to the Design Director and Creative Director.

- Senior Package Designer working on various clients.

- Photo Art Direction as well as Illustration.

2000 – 2015 Freelance Art Director / Senior Designer Working for independent clients as well as companies such as Anthem Worldwide SGK, Watt International, St. Joseph Communications, Perennial DCM, Marovino Visual Strategies

& Hunter Straker Ltd.

Responsibilities Included:

Anthem World Wide

- Senior Package Designer working on Walmart USA and various clients. Watt International

- Design lead working under the VP of Creative for the McDonald’s Canada client, art directing a team of Junior, Intermediate & Senior Designers, presenting work to the head of McDonald’s Merchandising. Developing original promotion, menu, digital & display designs. Working with content developers, photographers, printers & suppliers.

- Senior Package Designer for Safeway Supermarkets, Walmart USA & other clients. St. Joseph Communications (DW+Partners)

- Senior Package Designer for Walmart Canada, Metro Supermarkets & other clients. Independently

- Creative Director of promotional & merchandising materials for Schneiders, McCormick Spices, Bellisio Foods (Michelina’s) & other clients.

Amazon

Walmart USA

Walmart Canada

McDonald’s Canada

Shoprite Supermarkets

Save-A-Lot Supermarkets

Metro Supermarkets

Safeway Supermarkets

Mondelez International

Unilever

Labatt Breweries

Nestlé Canada

British Airways

Tenneco Automotive

WORK HISTORY (CONTINUED)

1996 –1999 J. Walter Thompson Advertising

Creative Director for POW! (an in-house marketing & promotions group) Creative Director & Design Lead on promotional projects for Mondelez International (Kraft Foods), British Airways & Tenneco Automotive (Monroe Shocks & Struts, Walker Mufflers). 1994 – 1996 Savage Sloan Design Group

Package Designer for Labatt Breweries (Budweiser), Ontario Lottery Corporation, Alberto-Culver and other clients.

1990 – 1994 Bryan Mills & Associates

Corporate Designer creating annual reports, newsletters, business magazines & brand marks for The CN Tower, The City of Scarborough, Toromont (Caterpillar Canada) and other clients. OTHER SKILLS

A strong working knowledge of all computer programs related to the design industry including Adobe Creative Suite. Strong presentation skills, sketching, photo retouching and final illustration skills. Developed original displays and merchandising elements that are new to market. AWARDS

Best Marketing Innovation

Mondelez International (Kraft Foods)

Best Use of Total Branding

J. Walter Thompson International Agency Award

JESSE GIBSON

647 • 894 • 2770

61 Thirty Eighth Street

Toronto, Ontario, M8W 3M2

*********@*******.***

Silver

ARC Annual Report Design Competition New York

First Place

North American Design Competition for City Publications

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