Richard Kutchai
**** ***** **. #* ******, CA ****6 415-***-****
*******.*******@*****.*** www.linkedin.com/in/richardkutchai Senior Event Marketing Leadership
Over 15 years of dynamic event marketing leadership—achieving outstanding results through leading diverse teams with shared goals and initiatives. Highly collaborative team leader, with a reputation for being easy to work with and motivating cohorts to go above-and-beyond.
Year-over-year MQL top-of-the-
funnel growth achievement
Lean-in to Sales Enablement
Marketing automation campaigns
and audience acquisition strategies
Savvy metrics-based decision making
Confident presenter to C-suite,
businesses, and tradeshow audiences
Flawless large-scale tradeshows,
conferences, and executive meetings
Strategic budget oversight and
vendor negotiations
Motivational team builder, on-site
manager, and event architect
Revenue Marketer with a focus on
ROI
Professional Experience
SAMBANOVA SYSTEMS – Palo Alto, CA 2021 – 2022
AI hardware and software startup driving AI-As-A-Service for enterprise, public sector, and healthcare Event Marketing Consultant
Lead strategy, planning, and implementation of company’s first push out of stealth into sponsored and proprietary live and digital customer experiences. Managing deliverables and timelines in a small start-up environment. Accountability for “lightning strike” leadership as well as specific public sector and healthcare campaigns, includes related campaign automation and attribution, event strategy and calendaring, pre-event and on-site logistics, vendor engagement and performance metrics. Work with senior executives. Reports to CMO
Project Leadership
Customer Engagement
Vendor Management
Team Leadership
Performance Metrics
Top Achievements
• Drive digital and live event calendar to drive top of funnel awareness – immediate post-stealth mode.
– SuperComputing 2021, INNOVAITE Summit, AI Hardware Summit, etc.
• Drive marketing effort to help secure five “lighthouse” customers within 90 days.
• Support C-suite event driven CAB’s and developer roundtables. STREAMSETS – San Francisco, CA 2018 – 2020
DataOps platform company driving Data-As-A-Service for enterprise companies Director, Event Marketing
Lead strategy, planning, and implementation of company’s inaugural industry conference and annual event marketing strategy. Managing deliverables and timelines in a small start-up environment. Accountability for branding, program content leadership, marketing campaign automation and attribution, pre-event and on-site logistics, vendor engagement and performance metrics. Work with senior executives. Reports to VP of Demand Generation. Strategic Planning
ROI-focused
Vendor Management
Team Leadership
Performance Metrics
Top Achievements
• Drove multiple workstreams to launch DataOps industry-first conference.
• Lead development, programming, and execution of corporate event marketing strategy. Communicate and partner with internal and external teams.
• Support enterprise & field initiatives and ensure relevance of agenda, technical content and activities. Richard Kutchai *******.*******@*****.*** Page 2 of 2 SERVICENOW – Santa Clara, CA 2017 – 2018
Cloud platform company driving the digital transformation of high-profile enterprise companies Senior Manager, Event Marketing
Lead strategy, planning, and executing partner strategy of company’s annual sales kick off and Partner Summits and Forums. Drive marketing deliverables and timelines with a cross-functional team. Accountability for branding, program content, logistics, vendor engagement and performance metrics. Work with senior executives. Reports to Sr. Director of Event Marketing. Strategic Planning
ROI-focused
Vendor Management
Team Leadership
Performance Metrics
Top Achievements
• Delivered and exceeded attendance, kit downloads and survey goals for Professional Services Summit and PartnerNow Forum NYC.
• Drove planning and re-design of partner branding at Knowledge event.
• Lead on planning and execution of exclusive partner web access to Knowledge conference materials. HYTRUST, INC. – Mountain View, CA 2015 – 2017
Cloud cybersecurity company serving high-profile enterprise companies such as CITI, USAA, and McKesson Director, Event Marketing
Lead strategy, planning, and implementation of all aspects of the event marketing plan including lead gen & campaign execution. Drive comms via digital, social media and traditional channels. Accountability for branding, program content, logistics, vendor engagement and performance metrics. Work with senior and C-suite. Reports to CMO
Strategic Planning
C-suite Collaboration
ROI-focused
Vendor Management
Team Leadership
Performance Metrics
Top Achievements
• Deliver top of the funnel inbound lead growth of 120%+ year-over-year
• Develop and execute integrated event communications and promotional plan for field sales through integrated campaigns to reach enterprise and federal markets and verticals.
• Created a thriving Event-in-a Box-program for technical and channel partners to effectively brand and market joint solutions to multiple markets in off and online scenarios ALTERYX, INC. – San Mateo, CA 2012 – 2015
Data analytics company serving high-profile enterprise companies such as Nike, Starbucks, and Walmart. Senior Corporate Events Manager
Lead strategy, planning, and execution of Inspire, an annual user conference with an event marketing budget of $5M+. Worked closely with senior and C-suite executives to drive company strategies towards strong ROI. Created successful sponsorship revenue models. Managed global vendor, sponsor, and partner relationships for all events. Reported to CMO and VP of Demand Generation.
Strategic Planning
C-suite Collaboration
ROI-focused
Vendor Management
Team Leadership
Performance Metrics
Top Achievements
• Delivered conference growth of 55%+ year-over-year; engagement developed through collaboration with product and sales divisions, such as building mobile app for attendees and maintaining relevant content.
• Accomplished 20% growth of Paid Registration year-over-year.
• Achieved 97%+ conference attendee satisfaction ratings for past 3 years. Education
Bachelor of Arts, Advertising—Michigan State University