SUMMER RAE LEACH
BRAND & COMMUNICATIONS
COORDINATOR
CONTACT
EDUCATION
WORK EXPERIENCE
EXPERTISE
A professional with a focus in broadcast journalism, public relations, social media and promotions.
Excellent communication skills and a love for fashion, hospitality, content creation, influencer promotions and client relations. Highly motivated and passionate with exceptional collaborative and interpersonal office skills.
Bachelor of Science in Broadcast Journalism with a minor in Public Relations
Troy University 2015-2019
Maintained a positive brand for iloveplum through
management of customer service by addressing customer needs and ensuring a positive experience and outcome Created blog content for special promotions related to the launch of new designs
Curated content consistent with brand messaging for social media platforms through the Later social media scheduling tool
Assisted in the prep and execution of seasonal fashion photoshoots
Communicated with Influencers for promotional partnerships Executed specific errands as requested by the owner Produced news stories and assisted in conducting
interviews for the evening news with a special focus on the post Hurricane Michael recovery efforts for Panama City, Florida
Maintained excellent working relationships with
production crews and producers
Assisted with social media content posts
Supported activations for the agency in the community including golf tournaments, Chamber of Commerce events and others
Implemented social media campaigns and content calendars Utilized company database to update documents to support service to clients
Developed strong consultative relationships with clients to support their needs
iloveplum, Blossom Industries, Inc.
WJHG TV NBC Affiliate
Daffin Insurance Agency
BRAND COORDINATOR
BROADCAST JOURNALISM INTERN
COMMUNICATIONS COORDINATOR
2021 - current
2019
2020 - 2021
**********@*****.***
Copywriting
Visual story-telling
Brand Messaging
Social Media Marketing
Instagram Reels, TikToks
Later Platform
Influencer Marketing/Beauty
Photoshoots/Fashion
Shopify Platform
Canva
Special Event support
Collaborative
Client relations
Fun to work with
5+ years in the hospitality
industry, with special event
experience
13 Essex Street, NY, NY
Summer RaeLeach