Data Analyst Sales

Hailey Hong

Alexandria, VA • 240-***-****

Email: *******@******.***

LinkedIn: https://www.linkedin.com/in/hw-hong/

EDUCATION

Georgia Institute of Technology Jan 2022 – Jan 2024 (Expected) Master of Science – Computer Science (Specialized in Machine Learning) Ewha Women’s University Aug 2019 (Graduated)

Bachelor of Arts - Business Administration

EXPERIENCE

Data Analyst – IT Operations Nov 2019 – Nov 2020

BMW Financial Services, Seoul, South Korea

• Developed automated sales reporting by combining disparate data sources and visualizing KPIs and forecasts, surfaced insights on sales team performance goals to influence sales strategy.

• Identified data sources and created reporting on customer settlement rates, provided insight to senior management which led to a 12% improvement in closing contracts with customers.

• Collaborated with executives and stakeholders to conduct ad-hoc data analysis, provided data to teams and/or developed reporting to highlight performance against metrics.

• Combined disparate datasets representing customer behavior (payments, retention rate, collections, etc.) and created automated reporting pipeline, reduced reporting workload by 15%.

• Created reporting and data visualization on customer complaint logs, highlighted and communicated key insights on customer experience issues to stakeholders.

• Led migration from MS SQL Server to Oracle by migrating queries and creating process control workflows.

• Ensured system uptime and data quality, resolved user issues, and responded to malfunction tickets. Sales Analyst / Mid-Enterprise Account Intern Aug 2019 – Sept 2019 Uber, Seoul, South Korea

• Generated reports for Uber Eats restaurants to showcase revenue improvements and value proposition brought by Uber Eats platform, improved customer revenue by 8%.

• Reviewed Salesforce data to ensure accuracy, cleaned inaccurate accounts and processed pre- onboarding opportunities to ensure correct status. Business Development Intern Jan 2018 – Jul 2018

Asian Americans Advancing Justice, Washington D.C.

• Led data collection efforts on donors and partners contact information, identified incorrect data, and performed reviews of internal database to ensure accuracy.

• Analyzed data on donors and contact information to identify new potential donors.

• Conducted market research to identify new grant sources, reviewed corporate philanthropy pages and wrote whitepapers for applications to new funding sources, raised $50k in fundraising.

• Ensured conferences, such as Advancing Justice Conference, ran smoothly, created marketing materials, and attended to client needs, troubleshooted and created action plans to resolve issues. SKILLS & CERTIFICATIONS

Programming: Python (Pandas, Numpy, Matplotlib, Scikit), SQL (Microsoft SQL Server, Oracle, MySQL) Data Visualization: Crystal Report, Tableau, Excel Languages: English, Korean

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