NAZA USHER
Snellville, GA *0039
Contact phone # 914-***-**** - *********@*****.***
PROFESSIONAL EMPLOYMENT EXPERIENCE
June 2012-November 2015 AARDVARK EVENT MOBILE TOURS (Select/Notable Tours Listed)
Positions held-Tour Coordinator, Tour Manager, Market Manager, Truck Driver & Brand Ambassador
•
LINKEDiN PHOTO OPPORTUNITY TOUR
• Experience Design Award Winner, Best mobile marketing vehicle of 2015, Event Marketer Magazine
Assisted current LinkedIn members enhance their LinkedIn profiles with professional photos and profile consultations
Traveled with a tour team of 4 to various sponsored events and street stops in multiple cities across the U.S.
Responsible for setup and breakdown of event footprint, scheduling and management of local staffing
•
JOE FRESH FRESH DENIM TRUCK NYC MOBILE TOUR
Drove a 26” glass box truck throughout Manhattan, NY and Brooklyn, NY and maintained DOT regulations
Responsible for photos and helping to manage brand ambassadors
Found and researched high traffic locations for non-permitted truck stop activations and kept track of inventory and sales
•
STONYFIELD ORGANICS YOGURT PETITE CRÈME #CHEATONGREEK NYC TOUR
Drove an electric vehicle around NYC and chose popular locations to distribute PETITE CRÈME, maintained freshness of product inventory
Managed a team of 5 male models/brand ambassadors at guerrilla stops and permitted eventsTook photos of PETITE CRÈME at famous NYC landmarks and promoted PETITE CRÈME via Twitter, and Facebook
•
#VIRGINMOBLEGOESMOBILE TOUR
Drove a 22” Box Truck all around NYC, NJ and Chicago and a relief truck throughout Staten Island after Hurricane Sandy
Managed BA’s at various concerts, events and neighborhoods of NYC, NJ and Chicago
Responsible for reporting, photos, swag inventory and giveaways
• MUELLER YOGURT NYC PROGRAM
Drove a commercial sized refrigerator truck all around NYC, specifically Time Square and Grand Central Station
Responsible for product inventory pickups from Long Island warehouse
•
COMEDY CENTRAL BROAD CITY TV TOUR
Drove 24” box truck to permitted location for event activations
Responsible for daily prize giveaways and swag inventory
Managed a team of 8 brand ambassadors and promoted Broad City via internet commercials, Twitter, and Facebook
JULY 2011-OCTOBER 2014, ZIPCAR
Position-Brand Ambassador
• Earned 2nd highest ranking in new member acquisitions for the NY market in 2014
Represented Zipcar at festivals, colleges, businesses and residential properties and researched events/sponsorships for Zipcar based on brand’s target demographics and the NY Zipcar Market needs
Built and maintained relationships with colleges, businesses, property managers and general consumers to understand, solve issues and address their needs concerning Zipcar
Generated daily reports for the NY marketing team, detailed event accomplishments, noted ideas for improvement and notified management of member requests thus increasing communication between management and Zipcar members ensuring more effective marketing and the retention of members
November 2012-August 2014, MONSTER ENERGY DRINK
Position-Brand Ambassador
In field representative of Monster Energy Drink, drove branded Monster Truck-responsible for maintenance and mileage
Created “Market Snapshots” including product given away at events, pictures of product placement, displays and the target demographic(s) enjoying Monster Energy Drink
Oversaw trades how displays, event set-up, member giveaways, event logistics and executed demos in key retail locations, businesses, guerrilla locations, and exercise gyms to build relationships, increase product knowledge and raise brand awareness.
August 2011-October 2011, MR. YOUTH MARKETING
Position-PRODUCT SPECIALIST
•
Ford Focus North-East Mobile Marketing Tour (via Mr. Youth Marketing)
Generated leads for prospective buyers of the new 2012 Ford Focus through ride & drive at Six Flags Theme Parks and other permitted events throughout various states of the North East
Responsible for knowing all vehicle specifics, articulating this information to prospective buyers, vehicle maintenance, event recaps, photos and event setup and breakdown
Bachelor of Arts State University at Buffalo 2005
Windows Office, Google Chrome, MAC Proficient, 45wpm