raja umar zahid ali

calgary canada

ado7qz@r.postjobfree.com

+1-587-***-****

Willing to relocate: Anywhere

Work Experience

MARKETING MANAGER

PAF group - Calgary, AB

February 2016 to January 2021

Marketing manager @ PAF group ( 2016-2021)

• marketing manager/business development manager at PAF group. Job success as marketing manager:

• Gained over $400k in revenue through successful management of brand awareness new product line with in 1 month.

• closed deals with B2B clients. (on call, email, meetings).

• handled marketing with budget provided

• Developed marketing campaign that increased product profitability by 30%.

• Pioneered analysis of innovative digital and print bundled solution, providing a new sales opportunity for field sales and a new comprehensive marketing solution for clients

• managing lead with hubspot

• Improved sales performance of key product lines by 10% through development and implementation of product road maps, targeted new market introductions, vertical segmentation and sales training

• Managed products, policies, procedures and pricing while defining overall product strategy.

•

• Improved knowledge of the latest AdWords tools

• Established formal marketing materials including user guides, help files, off-line/on-line demos and website.

•

• Planned, Personalized and optimized customers journey by Salesforce Marketing Cloud

• building relationship with clients.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• building KPI dashboard for analytics.

• Managed and handled vendors.

• Producing ad hoc analytics.

• content writing. such as blogs, descriptions etc

• Setup and manage email marketing A/B testing.

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groups

• building and managing wordpress website.

• setting up campaigns in google and social media

• email marketing through hubspot and mailchimp

• managing sales team

• handling every digital marketing campaigns.

• creating goals for sales team to achieve.

• brand awareness

Previous success job as digital marketing associate for Fire n Ice lounge. (2014) digital marketing skills:

• google analystics

• website designing

• brochure design/flyer design

• building and managing wordpress websites

• google ad words

• facebook ads, instagram ads, twitter ads, snapchat ads, linkedin ads, yahoo ads, youtube ads, apple ads, digital billboard ads.

• SEO to rank top in google

• media

• SEM search enginer marketing

• creating flyers (adobe photoshop 2019)

• PPV

• art design

• graphic designing - photoshop 2018/illustrator/indesign/dreamweaver/lightroom ( will be able to send my designs upon request )

website, social media, facebook.

Also i create events on weekly bases to get more clients for fire n ice. I have been handling SEO and online advertisements for social beer haus. while working both online and offline marketing, i grow my company”s clients. Handled budget for my company to various effective channels for advertisements. I then got promoted as digital marketing manager in fire n ice (2015)

• worked on servers hiring and training

• handled food services ( menus, complaints, keeping track on orders)

• handled cashouts for servers .

• worked on payroll

• worked on sales to generate more revenue

skills:

• Knowledge of market research practices and techniques

• Knowledgeable on principles, practices and techniques of marketing strategies

• Experience analyzing data

• Proficient computer skills

• Budget and cost analysis experience

• Knowledge of social media platforms

• Project management experience

• Experience running large scope projects with cross-over departments and large teams successfull marketing for companies & sub companies: www.kingkoil.ca

www.shamilasunderji.com

www.icelounge.ca

www.espressocafeyyc.ca

www.pahealth.ca (ecommerce)

www.sleepland.mywhc.ca

Education

Bachelor's in business admin

April 2014 to April 2016

Skills

• SEO

• Marketing Strategy

• Google Analytics

• Event Planning

• Social Media Marketing

• Photoshop (5 years)

• Crm

• Administrative Support (2 years)

• Market Research

• communication skill

• Sales Management

• Management

• Web Development

• WordPress

• Search Engine Optimization (SEO)

• Social Media Management

• Graphic Design

Contact this candidate