A l b a A r e v a l o
Senior level professional skilled in securing contracts by leading new markets, maintaining relationships & managing order full cycle. In order to succeed, one must focus, strategize, adapt & persist.
SUMMARY OF QUALIFICATIONS
Effective consultative approach.
Expert trend forecasting in the Interior design market.
Proficient in maximizing client engagement.
Skilled in implementing strategies top/ exceed sales targets.
05/2017 - 04/2020 Exquisite Surfaces - Miami, FL
Exquisite Surfaces is an iconic purveyor of new and antique materials: French Oak floors, a global selection of stone floors, as well as several collections of hand painted concrete tiles created in collaboration with Contemporary artists.
I coordinated with Interior Designers, Architects and their clients in successfully specifying flooring materials for their commercial, hospitality and residential projects. Scheduling Lunch-n-learn, Accounts phase management, marketing and outreach were some of my daily duties performed from the Wynwood showroom and throughout the state of Florida, which often involved travel for presentations.
12/2009 - 04/2017 Agencie No. 9 - Miami, FL
Headed my own jewelry design operation. Sourced, designed, commissioned, marketed and sold one of a kind jewelry pieces.
04/2005 - 09/2009 Odegard, Inc. - Miami Design District, FL
Regional Sales Manager / Design Consultant Acquired new business for a philanthropy minded luxury designer of museum quality rugs, hand-crafted furniture & custom finishes application throughout the SE US and the Caribbean.
Structured Sales strategies for designated territory including FL, GA, TN & PR.
Customized micro-marketing campaigns and Powerpoint presentations for prospect/
client territory monthly visits.
Assessed product manufacturing feasibility by partnering with the Art and the Production
Depts. when creating custom rug and furniture
Exhibited at industry related local trade shows such as HD Boutique (Hospitality Design), Casa
Decor, as well as Dwell Magazine’s “Dwell in
Design” in SF and L.A., CA.
Executed quarterly Art exhibits for evolving showcase of fine artists including Mira Lehr, Robert Miller, Russell Sharon, Sibylle Pasche.
Coordinated the unveiling of new collections, fundraisers for RugMark.org, and event
productions associated with Art Basel Miami
and Design Miami.
Fully bi-lingual: Spanish and English, some Italian
Proficient in PC, Apple, Word, Excel, Powerpoint, Outlook, CRM and Social media savvy.
Facility to manage multiple projects/tasks
Strong, budgeting, project management and negotiations skills.
08/1989 - 05/1992 Florida International University Miami, FL
Business Management / Art History- Courses completed:
Art History and Appreciation, Budgeting & Finance, Public Speaking, Organizations and Management, Foundations of Public Policy, Foundations of Public Administration, Intergovernmental Relations, Contract Management & Research Methodology,
SERVICE & LEADERSHIP
Co-Produced several pop-up art exhibits with GUAVA including:
~ 2005-The Deck Show- Purdy Gallery
~ 2006- Permanent Mark Exhibit- Circa 28
~ 2007- Mightier than the Sword - Moshi Moshi.
2009-2013 Event Coordinator- TOTT Global, a SF based gallery, during Art Basel- Miami.
2010- 2013 Facilitator- ArtoConnecto- a non-profit Summer program benefiting talented
inner city children through the mentoring of
Miami's brightest artists.
2011- 2015 On-site Coordinator for L.A. based art collective, Friends With You, for Art Basel-Miami.
Hobbies: travel, photography, nature, culture, yoga.