Editorial Assistant Digital Marketer

Susan Oliver Nelson

Colorado Springs 813-***-**** ****@*****************.***

Susanolivernelson.com

CERTIFICATIONS & EDUCATION

AdWords Search Certification, 2018

AdWords Fundamentals Certification, 2018

Florida International University (Online) Website Design, 2013

Saint Leo University (Online), English, 2003

University of Dallas (AIB), Consumer Finance, 1993

Susan is an author, freelance SEO writer, digital marketer and beat reporter who specializes in relationship building. She’s spent her career helping teams meet and exceed client expectations by offering above and beyond customer service, professional administration organization and spot on content.

My goal is to utilize my talents to contribute to an organization’s growth while concurrently continuing to develop my skills. My objective is to be a part of a team that offers stellar products and services.

CREATIVE & TECHNICAL SKILLS

Productivity: Mac, Windows, Office, Keynote and Pages, Adobe, QuickBooks, Slack, Excel

Audio/ Video: Soundcloud, Vimeo, Digital Chalk, Zoom

CMS: WordPress, Joomla, Drupal, WIX, GoDaddy, Squarespace

Web Coding & Analytics: HTML, CSS, Java, Bootstrap, SEO, Google AdWords & Analytics, Moz, PIWIK

Marketing Automation: Basecamp, Salesforce, Ontraport, ACT CRM, Trello, PPC, A/B Testing

Content & Social Media: Facebook, Twitter, YouTube, G+, Pinterest, Uberflip, Instagram, LinkedIn, Tumblr, Flickr, Vine

Design & Creation: Creative Cloud (Photoshop, Illustrator, InDesign), Sony Digital a58, SnapApp, Pixlr

Career Path & Accomplishments:

Copywriter, Current Catalog~ February 2020- current

I write marketing copy and merchandising descriptions for print and online promotional items. Also responsible for editing, proofing and writing blogs for the website.

Freelancer, SEO Content Writer/ Editor, Social Media~ February 2016-present

I produce content and website design for various small business entrepreneurs. I also service clients for Social5, a social media marketing company (September 2018-current) My responsibilities include content management/proofing, editing, building landing/ funnel pages, HTML email campaigns, content marketing, Pay-per-click (PPC) promotions, and tracking results via Google Analytics to maximize online exposure and build subscriber platform.

Digital Media Marketing Manager, Downtown Electric & Lighting~ June 2019-February 2020

I was responsible for growing their online platform via social media marketing, PPC, converting site to SEO implementation. Other tasks included trade/home show head, marketing/networking group involvement and establishing relationships for new business development.

Digital Producer, IBTimes~ November 2018

I produced the latest business, technology and politics digital news. Deadline oriented. (aggregated news site)

Marketing Manager & Managing Editor, Contemplative Journal ~June 2014-February 2016

A digital spiritual journal in which I was charge with content management, proofreading/editing submissions, Newsletter publishing, e-course facilitation and expanding subscriber reach through SEO and social media marketing via Pay-per-click (PPC) and HTML email campaigns to increase open/conversion rates.

SEO Content Writer, Social SEO~ July 2013-March 2014

A SEO marketing agency where I was responsible for writing content including website landing pages, blogs, press releases, and social media posts. Tracked Google Analytics for performance to recommend and implement latest/trending marketing strategies to increase web presence.

Circulation and Library Services Manager, GEOScienceWorld ~November 2009- July 2013

A subscription based geo-sciences library. I managed the digital media platform while servicing academic, government and commercial subscriptions. While there, we launched OpenGeoSci, an open, map-based discovery interface and e-Book Collections, a library of available earth sciences studies.

Editorial Assistant, Prime Time Newspapers ~August 2008-July 2009

Assisted marketing department with Ad Copy, design and proofreading for eleven free community newspapers.

Web Content Editor, Proacousticsusa.com ~March 2007-July 2008

Online electronics store. I wrote SEO content that included meta descriptions, keywords and product descriptions for website and Amazon store.

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