JENNIFER MILLS

admqcy@r.postjobfree.com · linkedin.com/jennifermills-631 · 631-***-****

EDUCATION

American University, Washington, DC May 2021

Bachelor of Arts, Public Relations & Strategic Communication Minors: Graphic Design, Marketing

GPA: 3.7/4.0

Honors: Dean’s List (Fall 2017-present)

EXPERIENCE

Public Relations Intern July 2019 - June 2020

Seven Oaks Media Group, Washington, DC

● Generated earned media in top DC publications for high profile political and consumer-based clients by creating, expanding and developing reporter contact lists tailored specifically to clients.

● Created 15+ press releases and media pitches with efficient and concise messaging to communicate various clients' goals, initiatives and events with media sources.

● Researched, tracked, recorded and relayed various relevant issues, news publications, and trends to gain insights on clientele and potential media hits.

● Quantified client's earned media relations by creating media kits and earned media reports.

● Collaborated with colleagues on media lists, press releases and email pitches to work quickly in times of crisis to get messages out timely and effectively.

Marketing and Communications Intern June 2019 - March 2020 Prevention of Blindness Society of Metropolitan Washington, Washington, DC

● Publicized community-based events through press releases, newsletters, fliers, posters, online channels and more through use of Adobe Suite and MailChimp Campaigns

● Promoted and organized fundraising events including the Celebrate 2020 Fundraiser, a thrift shop grand opening event and weekly programming by creating promotional content spread via social, mailers and as printed material.

● Assisted with press outreach, coordination and relationship building by researching hundreds of potential event attendees and media contacts.

● Monitored and posted on blogs, forums and social networks through online outreach and promotion using Facebook, LinkedIn, Twitter by generating content calendars and creating original content.

● Tracked, evaluated and audited marketing and communications efforts to analyze social media impact and results to present at monthly board meetings.

VP of Communications Dec. 2018 - Jan. 2020

Iota Phi Chapter of Alpha Xi Delta, Washington, DC

● Managed chapter’s website and social media accounts including Facebook, Instagram, VSCO to engage with 3,000+ followers on weekly news and events.

● Generated increased engagement and followers across all channels through implementation of a comprehensive and unique public relations strategy that created a clear and cohesive brand identity.

● Facilitated weekly meetings for a group of 100+ members to inform of various chapter events. SKILLS

Proficient in: Adobe Creative Suite, Microsoft Word & PowerPoint, Google Suite, Cision, Canva, MailChimp, Sketch software

Basic Knowledge in: Google Analytics, Facebook Analytics, HTML/CSS Relevant Coursework: Digital Marketing, Social Media Strategies & Tactics, Brand Management, Writing for Communication & Public Relations, Visual Communication Design, Strategic Communication in Advertising

Contact this candidate