Howard S. Ormsby, CPP
Arden, NC *****
email: *************@*****.***
Experienced Technical Sales Professional
Strong relationship builder with 35+ years providing exceptional sales and service support.
Extensive knowledge of individual machinery, fully automated systems, primary and secondary packaging lines, product inspection and packaging materials. Focus on collaborating with vendors to provide the right solution and resources to meet and exceed specific customer needs.
— Areas of Key Emphasis —
•Prospect Identification
•Overcoming Resistance
•Consultative Selling
•Account Management
•High-Impact Presentations
•Complex Sales Cycles
•Negotiation & Closing
•Client Retention
•Exceeding Revenue Goals
Signature Achievements
Sold accounts such as Sonoco, Caraustar, Summer Industries, and Newark Paper Products equipment with a starting price of over $1,000,000.00; refurbished and upgraded existing equipment producing in excess of $2,500,00.00
Sold flexible packaging systems and materials to all types of companies such as UVEX, Merck Medco, Estee Lauder, Maryland Plastics, Hubbell, Stanley, Johnson & Johnson and Beckton Dickinson equipment and materials producing approximately $3,000,000.00 in revenue.
Sold packaging systems to such accounts as Whirlpool, General Electric, General Motors, Jim Beam, Makers Mark, Hillshire Farms, Toyota, Ford equipment and materials amounting to approximately$1,750,000 in revenue.
Professional Experience
Packaging Systems Specialist / Crown Packaging Corporation, Chesterfield, MO
Covering 27 states and all of Mexico for large equipment projects for 85+ sales
people. Primarily doing systems integration for both primary and secondary packaging
lines for all industries but my focus is on the Food and Beverage Industries.
North America Account Manager NSC USA/Pakea, Fort Mill, South Carolina
(Contract Position)
Sold accounts such as Sonoco, Caraustar, Summer Industries, and Newark Paper Products equipment with a starting price of over $1,000,000.00, as well as refurbishing and upgrades to existing equipment producing in excess of $2,500,000.00.
Key Accomplishments:
Secured revenues for key product lines 15-20% above plan and 12% higher than peers.
Packaging Engineer/Account Management Xpedx (International Paper), Minneapolis, MN
Sold flexible packaging systems and materials to all types of manufacturers with a large focus on food and beverage, and medical companies. Worked with in excess of 40 vendors to fulfill customer orders and requests.
Key Accomplishments:
Identified new sales potential from off-shore accounts at airport destinations in the Caribbean, leading to $650k in new revenue over three years.
Grew account base from 35 to 108 while sustaining exceptional 97% retention rate.
Regional Account Manager Sharp Packaging Systems, Inc., Sussex, WI
Sold packaging systems and materials to many types of companies.
Key Accomplishments:
Established reputation for successfully upselling at rates 50 to 75% above peers.
Received Shining Star Award for exceeding call time and call handling goals.
Education and Professional Development
Bachelor of Science in Packaging Automation
University of Wisconsin, Menonomie, Wisconsin
BS in Packaging Automation
Bachelor of Science in Education and Accounting
Castleton University, Castleton, Vermont
BS in Accounting and Education
Factory Trained Sales and/or Service
Stretch Wrap Machinery – Solutech Pkg., Wulftec, Lantech, Orion, IPM, Highlight, Muller, Mima, Aetna
Strapping Equipment - Signode, Strapex, Dynaric, Wilton, Delta, Ovalstrap, EAM Mosca, Strapack, Polychem
Case Erecting and Packing/Forming - Marq, IBMX Combi, Cetra (Newtec), Compacker, Doboy, Delkor, Douglas, and Wexxar.
Shrink Wrap Systems - Belco, Voneiff-Gibson, Great Lakes, Shanklin, Eastey, Arpac, and others.
Skin Packaging, Die Cutting, Blister Sealing and Vacuum Forming - Hannan, Visual Thermoforming, Starview and Zed Industries.
Palletizers - Newtec (Faiveley), C&D Robotics, ABB, Columbia, Vongal and Skilled Robots (Euroimpianti)
Inspection Systems - Locke, Hi-Speed, Thermo Scientific, Cognex and others
Ink Jet Systems - Imaje, Marsh, Willett, Markem, Loveshaw and Foxjet
Bagging Machinery - Bosch, Matrix, Autobag, Sharp, Packaging Aids, Allied Automation, PFM, Premier-Tech, Hamer, Sharp, and Rennco, Systems Packaging
Labeling Equipment - OEM, Willet, Marsh, Paragon, Universal, NJM, Colamark, and Adeneli
Robotic Pick and Place - Doboy, Adept, ABB
Conveyors - Bosch-Rexroth, Dorner, QC Industries, Shuttleworth, Spantech, Automated Conveyor, Transver, Hytrol, Buschman, Interlake.
Filling and Capping Systems: Perfil, Epack, Image Filling, Kapsall and others.
Organizations
Institute of Packing Professionals (IOPP)
Technical Association of Pulp and Paper Industry (TAPPI)
Association for Packaging and Processing Technologies (PMMI)
Composite Can and Tube Industry (CCTI)