RICARDO L. FERNANDEZ JR.
#** **** **., ******** * Subdivision, Concepcion 1, Marikina City
March 29, 1992
091******** / ***************@*****.***
Portfolio: https://www.linkedin.com/in/richfernandezjr/ RECENT WORK EXPERIENCES
Philip Morris International
IT Business Analyst
Dec 2020 to present
Projects and Responsibilities
Support the design, build, and deployment of IT solutions and processes.
Engage with stakeholders to understand current and future business requirements and their impact on the IT landscape.
Support the IS Service delivery model, IT processes and portfolio of solutions
Provide IT advice and assistance to customers to enable them in executing their strategic plans through the application of relevant standards, practices, processes, and tools within assigned scope.
Support in the design, build, and deployment of IT solutions and processes and/or delivery of IT services by working closely with relevant functional teams.
Create and maintain systems/services documentations, training programs/materials, operating manuals within assigned scope.
Adhere to relevant policies, procedures, and standards in order to achieve quality and compliance of solution and services.
Project HIVE
Lead the project that would enable digital sales and inventory tracking, and mapping of accounts
Manage tasks and deliverables of different stakeholders to ensure timely and efficient execution throughout the testing phases
Implement agile ways of working to gather requirements, plan, execute, test, and maintain system functions as needed
Business Expansion Network Project
Lead the project that would enable customers to expand their business and territory coverage
Map out area penetration data and provide assistance in improving current business improvement needs in the trade
Provide real-time brand data analysis in the trade to work on improvements for complete portfolio selling
AB Heineken Philippines, Inc.
Sales Automation and Capability Specialist
Nov 2018-Dec 2020
Projects and Responsibilities
Sales Automation
Successfully deployed and currently manages the processes for the Global Sales Automation Solutions, tools, and data of the company
o Sales Execution Mobile (SEM)
o Distributor Data Exchange (DDE)
o National Trade Census
Tracks and manages data for various reports and backend support to the management team, sales, and other business functions o KPI and volume reporting
o PowerBI support
o CRM back-end configuration
Database (Master Data) Management and maintenance using Microsoft Dynamics 365
Capability Development
Currently heading Classroom, Online, and Field-Based trainings for the Sales Force, Area Managers, and Distributors nationwide; o Business Structure
o Ways of Working and Trade Ethics
o Maximizing KPI and understanding output factors
o Automation Tools usage
Create, improve, and execute strategies to optimize the day-in-a-life processes of the Sales Force and work closely on the field to ensure that Sales Execution is at par and compliant with global company standards.
Develops annual Sales Capability plans and strategies and follow through with on-time and outstanding execution
Sales Audit and Compliance
Management of the Sales Auditing Team and their output for tracking sales data accuracy and consistency including the following: o Product Availability
o Brand Visibility
o Price Compliance
Asset Status tracking on the field
Regular trade visits to check Sales Execution compliance based on company standards
Strategy Execution
Works closely with the Marketing and Trade Marketing Team for the execution and tracking of Marketing Strategies through the Sales Automation Tools
Monitors and analyze the performance of monthly activations in the market via the output data of the Sales Force
Monitors Market Surveys to check in on the current trade climate Truelogic Online Solutions
Senior Web Developer
Jul 2017 - Oct 2018
Assignments and Responsibilities
Headed the Web Development team to support clients both nationwide and abroad
Introduced new ways of working to optimize team productivity
Conducted training programs for new hires and interns for web development
Web Development Systems include Wordpress, Joomla, Drupal, and in-house systems
Auditing websites for SEO compatibility, speed optimization, and Cross-browser and Cross-Platform Compatibility
Specialized in E-commerce and Lead-Generation focused websites
System Administration including Hosting & Domain management, FTP, cPanel, PhpMyAdmin, SQL, and Managing DNS and MX records for clients’ company email setup
Analyze web reports and delivery with Google Analytics OTHER WORK EXPERIENCES
Accenture
Intern (Software Engineer, OJT)
VB.NET, SQL
2012
Asiagate Networks, Inc.
Web and Software Developer
HTML, CSS, JS, Wordpress, Drupal
2013-2014
South Eastern Data Center, Inc.
Web Developer
HTML, CSS, JS, PHP, Wordpress, Drupal, Joomla
2014 – 2016
GBSS / Loan Market
Web Developer and Marketing Administrator
HTML, CSS, Wordpress, Newsletter Development / Deployment, Database Reports
2017
EDUCATION
Tertiary University of Santo Tomas (2008-2014)
B.S. Computer Science
Secondary Our Lady of Perpetual Succor College (2004-2008) General Ordoňez St., Concepcion Dos, Marikina City Elementary Our Lady of Perpetual Succor College (1998-2004) General Ordoňez St., Concepcion Dos, Marikina City TECHNICAL SKILLS
Programming and Scripting Languages
C/C++, Java, VB.NET, HTML5, PHP, Jquery, CSS, SQL
Development Support Programs and Services
Tortoise SVN, SourceTree, BitBucket, FTP, cPanel, PhpMyAdmin, BootStrap Miscellaneous Programs and Services
PowerBI
Wordpress, Drupal, Joomla
Adobe Suite including Photoshop, Illustrator, Dreamweaver, Fireworks, After Effects Microsoft Office Applications including Word, Excel, Powerpoint, Access