CONTACT
PROFILE
An energetic, out-of-the box thinker who approaches new tasks and challenges with
great enthusiasm and determination. I’m interested in a marketing role where I can be creative and immediately contribute to achieving business objectives. I possess a positive attitude along with perseverance and a willingness to learn and grow. My background includes experience in appealing to young viewers in the digital age. I enjoy thinking creatively and am fascinated by the impact marketing has on people’s perspectives.
WORK EXPERIENCE
Digital Marketing Internship
Rutgers University / Newark, NJ / January 2021-February 2021
• Analyzing business’s website, suggesting changes to improve ability to be found in a search query – web analytics and content development
• Create one page that will rank for a keyword in a Google search – Search Engine Optimization (SEO)
• Create a paid search campaign for one term – Pay Per Click (PPC)
• Market to a business database and improve email communication/marketing
• Market on social media – social media marketing
Pharmacy Technician
Shoprite Pharmacy / Nutley, NJ / October 2019 - Present
• Receiving, verifying, pricing and filling prescriptions
• Preparing medications for patients and communicating with patients to resolve any issues and assure the best customer satisfaction Front End Associate
Shoprite / Nutley, NJ / May 2019 - Present
• Managed money transactions and used technology to ensure efficient service
• Completed customer transactions and resolved problems in a timely manner
• Consulted with customers about products questions and assisted with purchases
• Helped customers by transporting their purchases EDUCATION
RUTGERS, THE STATE
UNIVERSITY OF NJ
Rutgers Business School—Newark
Bachelor of Science, Marketing
GPA: 3.82
Dean’s List, All Semesters 2017-20
Newark Chancellor Scholarship
Exp. Graduation: December 2021
SKILLS
Verbal/Written Communication
Organizational
Time Management
Coordination/Teamwork
Creativity
Microsoft Office
Point of Sales
Social Media
84 Dorothea Terrace
Belleville, NJ 07109
adjq21@r.postjobfree.com
http://www.linkedin.com/in/
francesca-russo-rbs
Francesca Russo
VOLUNTEERING
Basketball Coach
Belleville Recreation
COURSEWORK
Introduction to Advertising
Sales Management
Introduction to Marketing
Market Research
Introduction to Management
Management Skills
Statistical Methods
Financial/Managerial Accounting
SPECIAL PROJECTS
Mimic Social Simulation
• Built social media marketing campaigns
• Promoted content via social media ads
• Scheduled posts to receive the greatest engagements and conversions
• Monitored social media analytics
• Placed 11th out of 53 in course based on revenue Introduction to Management
• Conceived startup business to be built near Rutgers Newark Campus
• Presented ways to manage and market the business to students through social media interaction, student discounts, and work study opportunities
• Established core values, financial/strategic objectives, key processes, and performance measures, as well as planned for innovations and expansion Introduction to Marketing
• Envisioned an innovation opportunity for an already existing company
• Researched company and discussed how to position, segment and target a company to meet an unmet need
• Established SMART goals for the company to and strategized a media mix to advertise their new innovation to a target market