Sales Representative Physician Assistant

FERNANDO CRUZ

*** ******* ***** ***** ******: 915-***-****

El Paso, Texas 79928 **********@*****.***

PROFESSIONAL SUMMARY

Tenacious, goal-directed professional seeking to leverage two decades of experience in customer services, logistics, management and a can-do, “never take no for an answer” attitude to help a company penetrate new market opportunities in order to achieve its strategic growth imperatives. Experienced helping organizations to reach their business potential and meet revenue goals. Proven ability to inspire confidence in customers and gain trust through attentive service and efficient problem solving. Adept at building strategic relationships that foster growth and increase company exposure. Exceptional communication, time management, and organizational skills. Able to work independently or as vital part of team.

BROAD-BASED COMPETENCIES IN THE FOLLOWING AREAS:

Operations Management

Business Administration

Inventory

Personnel Training

Transportation

Inter-Agency Coordination

Marketing / Sales

Customer / Public Relations

Logistics / Freight

Team Building

Public Speaking

Consultative Sales

Proficient in Microsoft Office; Industry Specific Software Commercial Driver’s License (CDL), DoT Certificate Fluent in English and Spanish

Desired Territory Coverage: El Paso Tx.

PROFESSIONAL EXPERIENCE

KEY THERAPEUTICS, LLC 2019 – Present

SSPECIALTY REPRESENTATIVE El Paso, Texas

Provide high impact territory management, sales strategies, and client relationship building for therapeu- tics company with a broad product mix. Appropriately engage customers based on segment to establish and maintain value-based relationships.

• Create consultative sales presentations and drive all phases of the sales cycle. Develop viable business relationships with medical professionals to increase sales of products.

• Excellent grasp of systems and disease processes, as well as managed care, the formulary system and cost issues facing practitioners.

POLY PHARMACEUTICALS 2014 – 2019

SALES REPRESENTATIVE El Paso, Texas

Demonstrate proficiency in building strategic relationships at multiple levels to include physicians and office staff. Committed to providing on-going client education in the El Paso and Southern New Mexico territory.

• Open and closing procedures, training of support personnel, collaborate with residence advisors. Analyze pulse reports to gain awareness of current prescription trends tailoring marketing and sales.

• Participated in professional development to include Advanced Sales Training, developing further skills in sales, clinical study analysis, and product and disease-state expertise. KOWA PHARMACEUTICALS 2010 – 2014

SALES REPRESENTATIVE El Paso, Texas

Managed accounts in El Paso and Southern New Mexico. Consistently achieved strong sales results. Oversaw management of cardiovascular products to 150+ physicians and specialty clinics.

• Accountable for capturing market opportunities to accelerate expansion, increase revenues and improve profit contributions in highly competitive industry..

• Served as the point of contact for the territory executing and coordinating all markets and business development functions focusing on efforts to create preference for added profitability. FERNANDO CRUZ PAGE 2

PROFESSIONAL EXPERIENCE (Continued)

KING PHARMACEUTICALS 2000 – 2009

PROFESSIONAL SALES REPRESENTATIVE El Paso, Texas

Excelled in articulating product benefits to medical providers. Recognized as one of top-producing sales professionals throughout nine-year tenure. Branded line of innovative medicines to over 200 physicians in Southern New Mexico and West Texas region.

• Repeatedly requested by senior sales management to serve as trainer and mentor to new representatives. Inspired pharmaceutical sales representatives to deliver outstanding levels of service and quality. Called upon different company accounts to identify whether customers needed increased on-hand merchandise and to ensure that company products were merchandised according to contract stipulations.

• Promoted and sold products or services. Resolved disputes with clients and arrive at decisions which allowed the company to move forward. Used key strengths such as negotiating, handling objections and closing deals to make bottom line contributions. Managed administration allocated budget and provided an opportunity-rich environment where employees can grow as professionals and pursue long-term career goals.

RAMP SUPERVISOR / OPERATIONS MANAGER 1991 – 2000

FEDERAL EXPRESS El Paso, Texas

Performed wide range of responsibilities, including arranging courier routes, managing logistics and inventory, weight and balance, controls and communications (radios, cell phones), and aircraft operations. Dispatch fork lift driver and charged with many aspects of transportation management.

• Responsible for maintaining safety and security of the ramp. Direct others with knowledge of ramp service and operational functions. Work under pressure while maintaining time performance. Encourage team cooperation through briefings and leading by example. Ability to determine when tasks are complete and review daily reports. Communicate efficiently with upper management, agents and flight crews.

• Ensure all team members practice all safety policies and procedures. Work in conjunction with other departments to ensure on time performance of flights. Comply with all security requirements of air carriers. Work in conjunction with other departments to ensure on time performance of flights EDUCAITON

Bachelor in Business Administration and Management The University of Texas at El Pas, El Paso, Texas

AWARDS AND RECONGNITION

Audit ACE Award for Outstanding Performance

Selected to mentor and train new representatives in selling and closing techniques at King University Key Speaker for Physician Assistant Conference, Las Vegas Nevada Key Speaker for Cardiology Conference, Dallas Texas District Representative of the Year, West Central Region Award for Highest Percentage in Growth, King Pharmaceutical Products

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