Marketing Manager
Resume:
Carmen
Fleischauer
Chicago, IL 60618
******.***********@*****.***
www.linkedin.com/in/carmenf
Experience
AUGUST 2018 – AUGUST 2020
Marketing Manager / Mid-America Real Estate Group
• Assist Corporate Marketing Director and Corporate Art Director in implementing marketing communications programs based on strategic goals.
• Lead, mentor and coach a team of locally based marketing coordinators.
• Active liaison with Corporate Marketing Director and Corporate Art Director.
• Manage workflow and approval process of comprehensive, multi-department projects.
• Work cooperatively with regional marketing team members, research, GIS and graphics personnel.
• Collaborate with Corporate to disseminate relevant regional news, completed transactions, new assignments and newsworthy activities.
• Maintain company-shared marketing library of resource materials.
• Uphold brand and provide quality control based on company standards.
• Maintain comprehensive and current knowledge of the industry and trends to provide insight and serve as a resource.
• Perform all daily duties as defined in Marketing Coordinator description. NOVEMBER 2016 – JULY 2018
Marketing Coordinator / Mid-America Real Estate Group
• Preparation of leasing flyers, e-blasts, advertisements, and signage based on corporate templates and formats (utilizing Adobe Creative Suite).
• Perform production work necessary to retouch and edit floor/site plans, photos and renderings, create maps and aerials.
• Prepare customized property information packages for sales professionals in response to RFP’s that contain material specifically tailored and customized for clients.
• Creation and dissemination of eblasts using MailChimp.
• Manage and update team listings on company and third-party websites.
• Manage process of distribution, list updates and activity reporting.
• Communicate with third-party vendors.
• Provide backup coverage for other areas as needed; Administrative duties as assigned. DECEMBER 2014 – NOVEMBER 2016
Client Services Coordinator / CBRE
• Go-to marketing support to client services staff and four brokerage teams.
• Created process and best practices for reception. Planned and executed holiday events for the office.
• Prepared proposals, presentations and communication materials. Completed matrices of information using various resources like CoStar/LoopNet. Created and bound tour and presentation books. Updated marketing placemats in InDesign. 2
• Created FedEx labels/mail, mailers, purchase orders, mailing lists/labels. Completed marketing/property listing updates and reports. Completed web updates using the CBRE SharePoint system. Updated property brochures and flyers in InDesign. Updated listings on CoStar and LoopNet.
NOVEMBER 2011 – MARCH 2014
Marketing Content Coordinator / Citrix
• Created and organized an online workspace to hold all customer-facing marketing collateral and distributed to sales as appropriate.
• Composed and edited white papers, blogs and emails for marketing campaigns. Created fact sheets, data sheets, FAQs, customer guides and case studies to support marketing efforts.
• Composed and edited company presentations, brochures, blog, solutions guides, white papers, workbooks and web pages. Authored worldwide newsletter reaching entire partner, customer and prospect database. Distributed important collateral to general public and industry thought leaders through press releases, website postings, emails and newsletters.
OCTOBER 2010 – NOVEMBER 2011
Marketing Communication Coordinator / App-DNA
• Composed and edited external presentations, brochures, solutions guides, whitepapers, workbooks and web pages. Proofread company blogs and author worldwide newsletter reaching entire partner, customer and prospect database.
• Distributed important collateral to general public and industry thought leaders through press releases, website postings, emails and newsletters.
• Created and managed website content. Gained general knowledge of HTML through use of WordPress content management system. Incorporated use of Hootsuite.com
(Twitter management application) to reach global audience resulting in a significant increase in Twitter following.
• End-to-end event management of 12 tradeshows with up to 17,000 attendees. Ran team meetings and drove management of trade shows. Managed promotional materials and worked with local and international vendors for trade shows. Education
MAY 2009
Master of Business Administration (MBA) / Liberty University MAY 2004
Bachelor of Arts, English / Liberty University
References
Available upon request
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