Marketing / Sales

LUKAS BLASIG

****.******@*****.*** • 210-***-**** • 2400 San Gabriel St, Austin, TX 78705

EDUCATION

The University of Texas at Austin Bachelor of Arts in Economics, 86 credit hours completed May 2022 Minor: Business Administrations

Overall GPA: 3.56

EXPERIENCE

CLEAN Cause Inc. – Collegiate Marketing Intern; Austin, TX October 2020 – Present

• Won the lead representative position of the CLEAN Cause brand at The University of Texas at Austin

• Communicated with a team from across the country over Google Meet to discuss creative ideas and marketing strategy

• Built brand awareness on campus through social media marketing such as Facebook, Instagram, TikTok, and Snapchat

• Produced and reviewed monthly reports with a team of other interns to discuss future projects

• Organized events and connected with social media influencers to spread the product to a targeted audience Brunch Boiz LLC – Business Operations Intern; Dallas, TX February 2020 – August 2020

• Single-handedly developed a highly branded Shopify website to streamline the process of purchasing merchandise online

• Set up calls and meetings with local restaurant owners to schedule events or promotional deals to be advertised

• Developed unique and engaging pictures, GIFs, and video ads for events and merchandise on Adobe Photoshop for a range of targeted Facebook ads.

• Came up with creative ways to engage with social media followers through Covid-19, such as creating a “Brunch Madness” bracket that produced a 36% increase in Instagram engagement

• Communicated effectively with the owner and co-owner to create a plan of action while maintaining freedom to make thoughtful decisions to advance the company

• Researched competitor sales funnels, services, and trends to analyze competitor’s marketing strategies Chef Brian West Catering / Smoke BBQ – Food Service Industry; San Antonio, TX May 2016 – August 2019

• Maximized customer satisfaction by quickly addressing and resolving issues with the food or service

• Performed duties during high stress, high stakes, times such as weddings, birthday parties, weekends, and lunchtime rush

• Built good rapport with customers to increased likelihood of a good review and returning business LEADERSHIP EXPERIENCE AND ACTIVITIES

E-commerce Retailer – Owner Fall 2020 – Present

• Generated $4K+ in gross sales over a 3-month period with an ROI of 231% and a 100% positive customer feedback rating

• Maintained a Balance Sheet, Income Statement, and Cash Flow Statement using Microsoft Excel to track business expenses

• Sourced products via wholesale suppliers, private sellers, and Facebook Marketplace as well as conducted market research to determine price and sell-through rate

• Photographed, listed, and shipped products daily while communicating with customers to ensure customer satisfaction Kappa Sigma Fraternity – Judicial Committee Spring 2020 – Present

• Responsible for maintaining order in the organization by discussing problems with members and solve a problem in a way that benefit both parties

• Held members accountable for their actions if not up to the standards held by the organization

• Work with members to mediate financial concerns by guiding members through different available payment options Longhorn Options Trading Club – Member Fall 2020 – Present

• Participate in a group motivated to learn and teach others about the intricacies of option trading in the stock market

• Discuss best practices of proper risk management while trading $250K in paper money on the Thinkorswim platform HONORS

• Dean’s Honor List (Magna cum laude) – The University of Texas at Austin Fall 2019 – Fall 2020

• Honor Roll – The University of Texas at San Antonio Fall 2018 – Spring 2019 ADDITIONAL INFORMATION

Skills: MS Excel, Word, PowerPoint, Adobe Photoshop, Illustrator, Social Media Marketing, Financial Modeling Certifications: Beginner to Pro in Excel: Financial Modeling and Valuation on Udemy (in progress) Strengths: Leadership, Teamwork, Adaptability, Coachability, Motivation, Communication Interests: Art, Computers, Fashion, Fishing, Golf, Investing, Music, Social Networking, Travel, Website Design

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