Media / Journalism

SWAYZEEN MEDINA

*** * **** ***, ******, NJ ***** • 201-***-**** • ***********@*****.***

Professional Summary

Proactive Media and Communications professional with five years of experience. Excellent reputation for resolving problems, improving client satisfaction, keeping up with media trends, and driving overall improvements. Work History

Communications Specialist, 03/2020 to 03/2020

Integrity House - Newark, NJ

• Managed internal and external communication, drafted media statements, and distributed monthly newsletters

• Answered media inquiries, compiled publications, and acted as a liaison between the company and outside vendors

• Planned and presented monthly PowerPoint presentations, and gave updates on media trends

• Updated company social media accounts (Facebook and LinkedIn) Media Planner, 01/2018 to 02/2020

Discovery Communications – New York, NY

• Created linear media plans for advertisers such as: NBC Universal, Samsung, Chrysler and T-Mobile

• Collaborated with Marketing and Sales to support development of RFP

• Cultivated and manage relationships with key clients, and vendors

• Executed over 50 million dollars in advertising revenue National Broadcast Associate Buyer, 01/2016 to 01/2018 Havas Media – New York, NY

• Maintained budgets and tracked media campaigns for clients: Nature's Bounty, Choice Hotels, and Philips Electronics

• Communicated daily with network representatives to ensure full delivery of past and present media deals

• Constructed campaign launches, worked on weekly schedules in Excel, approved billboard and sponsorship materials Staff Writer, 01/2015 to 01/2016

Slant News – New York, NY

• Served as contributing writer for top stories on the Slantnews.com

• Responsible for providing standard content about popular news

• Analyzed social media trends and posted on platforms to raise awareness

• Updated column with ten stories per week

Public Relations Intern, 09/2014 to 09/2015

Armand Consulting– New York, NY

• Assisted with event planning and event setup for New York Fashion Week

• Produced tip sheets and press releases.

• Wrote Influence pieces and posted to social media

• Managed client’s reputation on social media

Production Intern, 09/2013 to 12/2013

Here and Now, ABC7 WABC – New York, NY

• Edited rundowns, scripts, show teases, and packages for the network

• Assisted producers, host, and guests for all production needs, researched guests and show topics

• Transcribed video/ audio and briefed talent on release forms

• Completed post - production paper work

Skills

• Strong Communication (written and verbal)

• Preparing and editing documents - Letters, reports, memos, schedules, and emails

• Proficient in Microsoft Excel, word, & Access

• Donovan Data Systems, Broadway Data System (Nielsen Media Reporting)

• Campaign development

• Organized

Education

Bachelor of Arts: Journalism & Media, Minor In Music, May 2015 Rutgers University, The State University of New Jersey

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