Account Executive

Current Position

Plan B Advertising, Account Executive: Chicago, IL – January 2020 - Present

oClients: Keiser Fitness, Atturo Tires

oExecuting daily client communication, project management, and strategic oversight. Primary areas of focus are e-commerce, website and mobile app design, and trade show and trade publication collateral

oRegularly introducing and selling through proactive, agency-led initiatives to clients in the form of social media content, lead generation strategy development, internal sales fodder, and more

oSupporting the agency with new business pitches and presentations

Past Experience

Pinnacle Advertising: Schaumburg, IL

Senior Account Coordinator: September 2019 – December 2019

oSet my fellow Account Coordinators up for success by serving as a daily resource and training new employees

oPlayed a heavy hand in regular client meetings and larger projects, and assisted our team in new business presentations

Account Coordinator: December 2018 – August 2019

oManaged the creative process for over 15 tier 3 automotive, retail, and B2B clients

oInfluenced and shaped every step of my clients’ advertising process – from creative ideation, to client feedback, to production, and even billing

oGrew and solidied client and vendor relationships by consistently meeting deadlines and adapting seamlessly when obstacles and challenges were inevitably encountered

Associate Account Coordinator: June 2018 – November 2018

oLearned the ins and outs of Pinnacle’s internal processes and was servicing my clients independently within three short months

National Student Advertising Competition: Champaign, IL

Media Director: May 2017 - April 2018

oLed the NSAC team as an Executive Board member to create a comprehensive campaign for Ocean Spray, competing against over 200 other college chapters

oManaged the Media Team by establishing a cost-effective and results-focused media plan

Media Strategist: September 2016 - April 2017

oCollaborated with the Media team to create a digital and experiential focused campaign for Tai Pei Frozen Asian Food that planned for 3.5 billion estimated impressions over 23 different media

The Sandage Project, Account Director: Champaign, IL – January 2018 - March 2018

oServed as the primary project manager and client communicator for this eight-week capstone class, and lead the final presentation. Ultimately earned a final grade of 99%.

Eisenhower Foundation, Social Media Management Intern: Libertyville, IL – May 2017 - August 2017

oCreated and executed a social media campaign for the summer that resulted in a 47% increase in following across Facebook, Instagram, and Twitter

oPlayed an integral role in the creation and execution of a crowdfunding campaign that raised over $800 for the Eisenhower Presidential Library and Museum

Skills and Interests

Project Management, relationship building, strategic thinking, Labrador Retrievers, volleyball, The Lumineers

Education

University of Illinois at Urbana-Champaign May 2018

Bachelor of Science in Advertising

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