KATIE LEVASSEUR
*** **** ****** ******, **** *S
Chicago, Illinois 60657
****************@*****.***
www.linkedin.com/in/katielevasseur
SUMMARY
Accomplished and results-driven event and marketing manager with a demonstrated track record of achievement in business management, cost analysis, office operations and logistics, brand development, contract negotiation, and strategic planning. Comprehensive experience in project management, digital marketing, rebranding assets, and process development. Proven aptitude for event planning, mentoring, training, budget management, and vendor relations. A resourceful and cost-conscious leader who leverages highly developed interpersonal and analytical skills to increase stakeholder engagement and reduce overall production costs.
EXPERIENCE
HURON CONSULTING GROUP INC., Chicago, Illinois
Meeting and Events Senior Planner, 2015-2020
Collaborated with internal stakeholders and produced 30-50 annual events and conferences. Managed conference/trade show logistics and high-end client events for C-suite executives. Arranged virtual event activity tracking through Pardot and reported results to sales team leaders. Developed rebranded conference assets and oversaw asset production with internal creative team. Reviewed and executed vendor contracts. Maintained vendor relationships.
●Adjusted in-person conference of 680 attendees to virtual setting; raised attendance 416% and revenue 200%.
●Negotiated contract cancellations during pandemic and accumulated $500,000 in savings.
●Increased 2016-2017 conference leads 115% and on track to increase leads 80% from 2018-2019.
CDM MEDIA, Chicago, Illinois
Event Manager, 2015
Sourced, planned, and produced multiple national events for C-suite technology executives. Managed and negotiated venue RFPs and contracts; met event budget goals and terms. Maintained communication with event attendees, delivered on-site event logistics, and arranged travel. Booked subject matter experts and session moderators. Assisted director of content with event agenda creation.
●Signed multiple promotional media partners and increased revenue and event awareness.
●Negotiated travel vouchers and flight rebooking, saving company around $5,000 annually.
A.T. KEARNEY, Chicago, Illinois
Marketing Coordinator, 2011-2014
Planned and coordinated national marketing events for 15-200 clients. Created and distributed event materials and invitations, monitored responses and inquiries, and negotiated vendor contracts. Assisted with firm-wide launch and updated InterAction CRM system and Tikit marketing automation software. Managed multiple marketing and PR projects for internal and external clients.
●Created external marketing email templates, executed campaigns, and analyzed results.
●Implemented and maintained data organization standards for new company-wide CRM system.
CARDINAL HEALTH, Waukegan, Illinois
Marketing Communications Consultant, 2011
Managed redesign of product packaging and subsequent rebranded marketing materials.
●Collaborated with design and product marketers to redesign surgical gloves.
●Oversaw project management for launch of new surgical glove product.
ADDITIONAL EXPERIENCE
CISION U.S., Chicago, Illinois, Account Coordinator, 2010. Managed account inquiries and assisted clients with PR software.
CHICAGO HISTORY MUSEUM, Chicago, Illinois, PR and Marketing Volunteer, 2009-2010. Coordinated PR and marketing campaigns. Wrote press releases and planned marketing events.
SG2 HEALTHCARE INTELLIGENCE, Skokie, Illinois, Member Center Analyst, 2008-2009. Managed accounts and imaging/cancer team projects.
GOLINHARRIS, Chicago, Illinois, Public Relations Intern, 2008. Managed PR campaigns for healthcare and pharmaceutical clients.
EDUCATION
INDIANA UNIVERSITY, Bloomington, Indiana
B.A., Telecommunications, 2007
SKILLS
Microsoft Office Suite, macOS, Salesforce, Pardot, SharePoint, ExpressoPro, WordPress, Blogger, HTML, Cvent, Splash, Aventri, Sitecore, Tikit