Patricia Braggs
***** ******** ***** ******, ******** Heights, Michigan 48312
**********@*****.***, 734-***-****
Areas of Expertise
Strategic and Tactical Planning, Recruitment, Strategic Business Development, Admissions Processes
Negotiations, Competitive Research and Analytics, Process Improvement, Account Administration, Training and Mentoring, High Sales Proficiency, Corporate Insights, Marketing Programs and
Cost Control
Professional Experience
Indiana Tech University May 2016 - Present
Recruiter
Meets with prospective students to explain the College of Professional Studies Curriculum, effectively sells the programs and enrolls new students. Develop and maintain corporate relationships. Database management, weekly reports, and achievement of enrollment goals. Also works with Corporations to establish Corporate Partnerships.
Infinity Contact (Contractor) July 2015 – May 2016
Account Executive
As a Business Account Executive, I sold Google’s latest advertising products and solutions to prospective customers and then execute a well thought-out initial campaign that provides them with measurable return on investment. Responsibilities include:
Prospecting new clients and reacting to inbound customer requests
Securing new clients by presenting customized search marketing solutions.
Working closely with short-term account management team to ensure newly-sold clients achieve their advertising goals. – Google Certified
YP Advertising, Account Manager October 2012 – Jan, 2015
As an Account Manager I had the following responsibilities:
Prospecting for new business by identifying and qualifying leads generated from cold-calling, networking, marketing, referrals and lead databases
Setting appointments with prospective clients and meeting with business owners
Using interactive laptop tablets, state of the art presentation tools to educate and sell the extensive, progressive YP suite of available solutions, including YP.com, WebReach search engine marketing, SEO, websites, direct mail, video, printed directories, and more, based upon my prospective clients’ needs and goals
Servicing current clients and expanding current business by understanding clients’ changing needs and making appropriate, innovative marketing, advertising, and media recommendations to strengthen my client’s marketplace presence; delivering the pinnacle of customer service
Exceed all revenue goals by making 80-100 calls per day, with existing and new accounts
Continuously learning and growing in product and skill knowledge while participating in our world class training, company meetings and functions
Ashford University and Lesley University, Liaison/Advocate April 2007 – October 2012
Under limited supervision, the Corporate Liaison schedules, organizes, and attends events at and organizations, local community events and career fairs to increase awareness and generate interest for the University’s admissions department.
Experience in higher education market and industry experience.
Proven results in outside sales and/or marketing experience.
Able to increase and maintain positive awareness of the University within the corporate and governmental community which will result in enrollment development of undergraduate and graduate programs, as described above.
Experience in developing and delivering presentations to small and large groups.
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National Heritage Academies, Recruiting Manager April 2006 - April 2007
Fully responsible for exceeding all admissions and marketing goals for 26 schools within assigned territory
Drove enrollment initiatives; extended support and encouragement to schools
Trained and mentored 26 team members to stimulate marketing campaigns for their respective schools
Key Achievements:
Oversaw the enrollment of 18,200 students in Southeastern Michigan and New York
Developed and implemented a highly effective training program for new admission specialists
University of Phoenix, Enrollment Counselor April 2005 - March 2006
Responsible for Providing Counseling to Undergraduate and Graduate Students
Coaching students thru the Admissions Process
Assist in the Financial Aid Process and following students thru to their second class
Exceeded all University goals on a weekly and monthly basis
AT&T/SBC – BCM, Field Service Manager/Account Manager II April 2000 - April 2005
As Account Manager directed account services and relationship maintenance for approximately 140 assigned business accounts with $5M in revenue. Initiated face-to-face consultative sales; developed targeted solutions and exceeded customer satisfaction and revenue goals. Deployed Voice and Data service solutions.
Key Achievements: Drastically increased revenue from $5M to $8.5M in 2005
As Field Service Manager analyzed customer needs and requirements through questioning techniques and data gathering; recommended products and solutions to enhance customer satisfaction and drive revenue growth. Oversaw changes to services and contracts. Finalized contract terms and initiated upgrades and changes. Prepared client-facing presentations and proposals to enhance sales; ensured maximum client retention. Coordinated with project managers or customer care teams to facilitate account changes and optimize client service.
Education and Credentials
BS Degree in Organizational Administration, Central Michigan University – Mt. Pleasant, MI, National Honor Society; GPA 3.8
Associate Degree in Computer Operations / Programming, Computer Learning Center, Certifications and Training
Sales Training:
Selling the Complete Solution
Account Development Strategies
Negotiating to Win
Certified Advertising Executive
Google Ad Word Partner
Professional Associations
Women in Technology International (WITI) (2000 to Present)
Who’s Who among Women in Business & Finance (2005-2007)