Geronico
Babierra
Broadcast Media
Experienced TV Producer with over 10 years of
experience in Broadcasting Industry. Excellent
reputation for resolving problems, improving customer satisfaction, and driving overall operational
improvements. Consistently saved costs while increasing profits.
Contact
Address
Road 13 89D Brgy Bagong Pag-asa
Quezon City, 00, 1103
Phone
adifd4@r.postjobfree.com
www.linkedin.com/in/geronicoba
bierra
Skills
Network
television
operations
Very Good
Media industry
expertise
Very Good
Deadline-
oriented
Excellent
Design
understanding
Very Good
Creative team
Work History
2018-11 -
2019-12
Creative and Production Head
Magsasaka TV, Pasig, Philippines
• Established procedures and quality standards for department.
• Managed campaigns with specific focuses in order to meet customer needs and creative visions.
• Supervised design and production staff developing innovative designs for TV and Radio (Magsasaka TV sa DZMM) projects while managing deadlines.
• Recruited, hired and trained top candidates with eye for performance.
• Developed project budgets and managed production costs.
• Designed, implemented and monitored web pages and sites for continuous improvement.
• Produced, shot, edited and directed videos for news media(Radio and TV), businesses and advertising
agencies.
2015-08 -
2018-09
Broadcast Engineer
Avid Technology, BGC Taguig, Philippines
• Perform installations, upgrades, diagnostics,
troubleshooting and support in the post, workgroup production or broadcast environment.
• Collaborate with colleagues, engineering, and sales team to arrive at a technical plan on current and future client's need.
leadership Excellent
Marketing
expertise
Very Good
Web design
Excellent
Pre and Post
Production
(Shoot, Edit)
Excellent
Software
Avid Media
Composer
Excellent
Premiere Pro
Excellent
Avid Interplay
Good
Avid Air Speed
Good
After Effects
Good
Photoshop
Good
Final Cut Pro 7
Very Good
• Supports Avid's Key accounts such as Disney, NBC, BBC, HBO, Sinclair and more. Covers APAC and AMER Region.
• Worked with editorial team to develop, produce and edit content for broadcasting including promo creation, digital content, marketing content, concept generation, location production and studio production.
2013-01 -
2015-08
Senior Video Editor
ABS CBN Broadcasting Corp, Quezon City, Philippines
• Responsible for assembling various media asset materials into project that matches director/ client's vision and is suitable for broadcast. Bringing it into sight and sound together to tell a cohesive story. Mostly Collaborating with Segment Producers and directors.
• Worked with different TV Programs (Kris TV, ASAP, DreamDad AVP, Jeepney TV…etc) •Master Editor for
Jeepney TV, Creates Offline to Online Editing for Jeepney's TV Specials.
• Used Avid Media Composer mostly for Video Editing and Avid Interplay to communicate with other video editors to have an integrated and centralized project. Avid Air Speed to basically capture all the materials that we needed for the project.
• Delivered edits with multiple camera angle choices, titles, graphics, audio and special effects.
• Evaluated and selected scenes for pacing, entertainment value and continuity, trim shots and edit content.
• Performed post-production work, including assembling raw material, editing sound and sequences and providing final product within time and budget constraints.
• Played key role in facilitating projects and contributing to every stage of film and video production.
2011-01 -
2013-01
Segment Producer
ABS CBN Broadcasting Corp., Quezon City, Philippines
• Developed schedules for production, editing and
duplication to ensure timely delivery.
• Planned video shoots in studio and remotely by managing production through all stages to completion.
• Collaborated with network executives to define and propel organization's mission and vision.
• Presented production ideas and determined creative scenarios for production and delivery.
• Responsible for all the video contents for the channel.
• Shoot, Edit, Produce Video reports, Music video and similar activities.
2010-10 -
2011-01
Playout Ingest Operator (Technical Operations Ctr) ABS CBN Broadcasting Corp, Quezon City, Philippines
• Kept signal strong, clear and reliable with continuous monitoring and optimization of broadcast equipment.
• Evaluated program schedules and prepared programs to assess transmission readiness and identify any signal issues.
• Previews all assets to be ingested in the video server like interstitials, plugs, tvc's indents and programs. • Checks the video levels on waveform monitor and audio level meters and corrects level according to set broadcast quality standards.
• Ingest materials with asset code provided by Traffic Operations or ITS.
• Quality controls and ingests all programs, commercials, plugs and interstitials.
• Monitors and updates placement logs and program list.
• Monitors audio and video quality of airing program on designated TV channel.
Education
2005-01 -
2010-03
Bachelor of Science: Information Technology
Adamson University - 900 San Marcelino Street, Ermita Manila