LEO LARA
*** ********** ****, ** ***** *********@*****.*** 912-***-****
SALES PROFESSIONAL
Motivated, self-starting, hardworking, and results-oriented professional offering over 15 years of professional sales experience in leading sales teams, generating new business, conducting marketing campaigns, and facilitating sales training.
Strengths:
• Identifying sales opportunities and crafting individual sales and marketing strategies to close business.
• Driving, growing and exceeding performance goals for revenue, profitability, and contracts.
• Inspiring, leading, mentoring individuals and teams to achieve high performance levels.
• Keen understanding of organizational sales operations and process improvement.
• Strong and persuasive communicator with outstanding ability to build rapport with people at all levels. PROFESSIONAL EXPERIENCE
UNITED HEALTHCARE / OPTUM Atlanta, GA July 2018 to Oct 2020 Senior Sales Account Manager
Manage a sales territory and strategically plan to achieve sales goals by cultivating client relationships and making enrollments. Generate new business using existing accounts and identify new contacts at the facility to educate on the CMS compliant lead generation process in order to grow membership. Servicing existing facility clients with all aspects of educational training, monthly campaigns, and schedule connection meetings. I have consistently maintained the highest closing percentage on our team. Ø Responsible for membership in accounts from Middle GA up to Augusta GA and down to Savannah GA. Ø Support client needs, build long term relationships, and problem solving in a professional manner to become the facilities primary contact point in regards to membership at the building. Ø Develop a culture of collaboration and accountability between Sales, Clinical, and Networking teams. WELLCARE HEALTH PLANS Atlanta, GA 2010 to 2018 Senior Benefit Consultant - 2016 to 2018
Prospects for leads to enroll qualified beneficiaries into a Medicare Advantage plan while strictly adhering to all Wellcare and CMS marketing regulations for Medicare and Medicaid. Ø Consistently meeting and exceeding the corporate monthly sales goals in a compliant manner and keeping sales in the top 20% of the team.
Ø Managed to write seven applications in one day which is a record during Lock-In while the monthly goal is eleven.
Ø Above average in maintaining relationships with providers in the Wellcare Network while acquiring new locations to promote brand awareness and collect leads. Benefit Consultant / Team Captain - 2013 to 2016
Ø Effectively developed and coached new sales team members for them to compliantly meet corporate goals.
Ø Monitored production and reported daily activity to corporate as back up while Sales Manager was out of office. The team achieved a seventeen-application day during Lock-In while I was supervising the production for 2 weeks.
Ø Consistently self-generated sales leads from various approved providers where others could not. Benefit Consultant- 2010 to 2013
Ø Set appointments with eligible Medicare beneficiaries with the goal of presenting them the approved product information and enrolling them into a Medicare Advantage plan. Ø Built a territory thru diligently completing territory development tactics each week to have locations where I could market from.
Ø Used the approved presentation materials and company sales techniques to convert appointments into enrollments - obtained bonuses several times throughout the year. Additional Experience:
Mortgage Banker BRAYDEN CAPITAL – (Split from HomeBanc Mortgage) Atlanta, GA Worked with conventional and government product guidelines, attended corporate meetings as well as branch meetings. Communicated and met with potential clients to collect information, documentation and have them sign disclosures. Communicated prequalified results and product details to qualified borrowers; counsel non-qualified borrowers through credit restoration or other issues to qualify in the future. Built long relationships with clients for their mortgage financing goals. Ø On average originated mortgage loans over $850K monthly through consistent marketing campaigns to builders/developers, real estate agents, and financial advisors Ø Completed applications and prequalified borrowers with access to daily rates, product guides, and used an automated underwriting system.
Ø Had an above average closing ratio and attended all closings when it was not industry standard. District Manager JIM MORAN AND ASSOCIATES – Deerfield Beach, FL Selected out of pool of 100 candidates and promoted based on excellence in multiple areas including performance, communication, drive, and results. Lead team of 116 Sales/Finance Managers charged with new business development throughout South Carolina as well as Georgia and maintaining and servicing accounts. Key activities include team leadership, sales, marketing, new business development, budget management, account development, staffing, client relationships, and other functions. Ø Boosted productivity 21% among 28 dealerships; landed 32 new accounts. Ø Consistently rank #1 or #2 in region out of 8 colleagues. Ø Wrote company’s first legal compliance presentation that became company benchmark. Finance and Insurance Specialist JIM MORAN AND ASSOCIATES – Deerfield Beach, FL Joined 15-year old company recognized as one of nation’s largest independent companies offering finance and insurance, extended service contracts, pre-paid maintenance programs, and credit insurance products to top 100 automotive dealerships. Traveled nationwide to audit auto dealerships, interact with management, review advertising and marketing and make decisions necessary to increase performance and maintain legal compliance. Key activities included creating strategic plans to improve productivity, business and revenue, employee training, sales, finance and insurance transactions, legal compliance, coordinating monthly “kickoffs”, and writing and implementing corporate policies and procedures. EDUCATION
Bachelor of Science, Business Management - Rochester Institute of Technology – Rochester, NY Founding Father: Phi Kappa Psi Fraternity
LANGUAGES / APPLICATIONS
Fluent in Spanish
Salesforce, Xcelys, AdvantEdge, MS Office 365, UCS, and ADP