Executive Marketing
Resume:
Catherine Gay
Cell 646-***-**** Email: ********@***.***
Expert in communications strategies and marketing, new business development, project management, and event production with more than twenty years of developing opportunities for clients to expand their visibility and increase revenues.
Extensive international experience, including living and working in Israel, Spain, Venezuela, and the U.K.
PROFESSIONAL EXPERIENCE
Catherine Gay Communications 2001 - Present
President – New York, NY
Consult to the private and non-profit sectors on communications strategies, new business development, marketing, and event production. Examples of projects include:
• Conceptualized and produced Live Journalism events for The Wall Street Journal/Dow Jones that raised the Journal’s profile with business and influence leaders, brought in advertising/sponsorship income, and created content for website.
• Produced Syracuse University’s S.I. Newhouse School of Public Communications 40th Anniversary Gala which raised more than $1 Million dollars.
Additional clients include or have included: The Wallace Foundation, Sotheby’s, The Audubon Society, Thomson Reuters, Syracuse University’s College of Arts and Sciences, The New Yorker, Condé Nast, SUNY’s LEVIN Institute, and Pace University’s Lubin School of Business.
International Advisory Group (IAG) 1995 – 2001
Principal – New York, NY
Founded company that consulted to multinational organizations and foundations on communications, marketing and business development strategies. Also published interactive and electronic newsletters for companies doing business in Latin America.
• Secured Bill Gates and Jeff Bezos to speak jointly at GartnerGroup conference.
• Developed and recruited the Board of Directors for the Markle Foundation.
Other clients included IBM, Lucent Technologies, Mitsubishi, Columbia University, Syracuse University, the Pew Center for Civic Journalism, International Herald Tribune, and Ernst & Young.
In 2001, sold IAG publications to a highly regarded Washington think tank, The Inter-American Dialogue.
Catherine Gay Communications 1990 - 1995
President – New York, NY
Consulted to private sector and non-profit clients on communications marketing, project management, special events, and radio and television production.
• Produced the 200th Anniversary of the First Amendment celebration for the Columbia University Graduate School of Journalism – the event at which Salmon Rushdie made his first appearance outside Great Britain after the fatwah; got front page story in The New York Times.
• Conceptualized and produced the School’s First Amendment Leaders Breakfast Series.
Clients included Broadcasting & Cable Magazine, Yomiuri Shimbun, NHK Japan Broadcasting Corporation, Foreign Affairs Magazine, Lincoln Center, New York University, and Siegel & Gale.
Catherine Gay
Page 2
Center for Communication 1981 - 1990
Founding Executive Director – New York, NY
Developed the Center into a highly regarded organization that brings leading professionals in communications together with university professors and students. Produced satellite conferences, videotapes, workshops and other programs for this non-profit organization, which was founded by Frank Stanton, president emeritus of CBS.
• Increased revenues 11 times in eight years.
• Produced Annual Communications Award Luncheon that honored Allen Newharth, William Paley, Arthur Ochs Sulzberger, Katherine Graham, Warren Phillips, Grant Tinker, and Thomas Murphy.
• Conceptualized, raised the funding, and served as executive producer of “USA/USSR Spacebridge” with Peter Jennings and Vladimir Posner that aired on PBS. The production served as the prototype for ABC's "Capital to Capital" series the following year.
EDUCATION
BA, Journalism and Political Science, University of Southern California
Graduate Work, Political Science, Hebrew University, Jerusalem
LANGUAGES
Spanish: speak
Hebrew: limited conversation
AWARD
International Teleconferencing Association Gold Award
For "USA/USSR Spacebridge: the Role of the Media in Current Relation”
BOARDS & MEMBERSHIPS
Council on Foreign Relations – member
Century Association – member
Hurricane Island Outward Bound – Former Trustee
REFERENCES
Floyd Abrams
Partner, Cahill Gordon & Reindell
*******@******.***
Ken Auletta
Media Columnist, The New Yorker
Alex S. Jones
Vice Chairman & Co-Executive Director,
Daily Chatter and Former Director, Shorenstein Center, Harvard University
***********@*****.***
David Rubin
Former Dean, Newhouse School,
Syracuse University
*******@***.***
Contact this candidate